Making a list and checking it twice has never been easier with new
app that helps children and their parents create holiday Wish Lists to
share with friends, family and the jolly guy himself
SEATTLE, Nov 30, 2011 (BUSINESS WIRE) --
(NASDAQ: AMZN) - Amazon.com, Inc. today announced Amazon Santa, a free
app for Kindle Fire and iPad that makes it fun and easy for children and
their parents to create holiday Wish Lists to share with friends, family
and Mr. Claus. The Amazon Santa app provides a visual Wish List creation
experience designed for children to browse and search more than
five-hundred thousand kid-friendly items. With a little help from their
parents, kids can make a holiday Wish List to share with loved ones,
making it easier than ever for family and friends to give the right
gifts this holiday season.
"Sometimes Santa can use help sorting out what gifts to give everyone
and this new app makes it easy and fun for kids to create their perfect
Wish List," said Sam Hall, director of Amazon Mobile. "We've selected
more than five-hundred thousand of the hottest kid-friendly holiday
gifts and made it fun, easy and intuitive for kids to find exactly what
they want. The Amazon Santa app is also a great way for parents to spend
some quality time with their kids and help make certain there's a smile
Christmas morning."
The Amazon Santa app gives kids and parents access to an online catalog
of family-friendly toys and games, movies and TV shows, books, music,
and video games. With the tap of a finger, kids and their parents can
explore by a product category or type a search to find the perfect gift
and instantly create a Wish List. Parents can review and edit the Wish
List as needed, and easily share each child's list with grandparents,
aunts and uncles, brothers and sisters, and family friends. Wish Lists
shared via the Amazon Santa app can only be viewed by family and friends
who receive the Wish List link. The list shows recipients wished-for
items, including those that have already been purchased, helping to
eliminate duplicate gifts.
The new Amazon Santa app is optimized for tablets like the iPad and the
new Kindle Fire - the Kindle for movies, TV shows, music, magazines,
apps, books, games, and more. The Amazon Santa app is available for free
from the Amazon Appstore at www.amazon.com/appstore
or from iTunes. For more information please visit www.amazon.com/santa_app.
Amazon's mobile shopping applications include Amazon Santa for iPad and
Kindle Fire, Amazon Deals for iPhone, Price Check by Amazon for iPhone
and Android, Amazon Student for iPhone, Amazon Windowshop for iPad and
the Amazon Mobile App for iPhone, iPad, BlackBerry, Windows Phone 7 and
Android-based devices. Customers can learn more by visiting www.amazon.com/amazonmobile.
About Amazon.com
Amazon.com, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle,
opened on the World Wide Web in July 1995 and today offers Earth's
Biggest Selection. Amazon.com, Inc. seeks to be Earth's most
customer-centric company, where customers can find and discover anything
they might want to buy online, and endeavors to offer its customers the
lowest possible prices. Amazon.com and other sellers offer millions of
unique new, refurbished and used items in categories such as Books;
Movies, Music & Games; Digital Downloads; Electronics & Computers; Home
& Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health &
Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web
Services provides Amazon's developer customers with access to
in-the-cloud infrastructure services based on Amazon's own back-end
technology platform, which developers can use to enable virtually any
type of business. The new latest generation Kindle is the lightest, most
compact Kindle ever and features the same 6-inch, most advanced
electronic ink display that reads like real paper even in bright
sunlight. Kindle Touch is a new addition to the Kindle family with an
easy-to-use touch screen that makes it easier than ever to turn pages,
search, shop, and take notes - still with all the benefits of the most
advanced electronic ink display. Kindle Touch 3G is the top of the line
e-reader and offers the same new design and features of Kindle Touch,
with the unparalleled added convenience of free 3G. Kindle Fire is the
Kindle for movies, TV shows, music, books, magazines, apps, games and
web browsing with all the content, free storage in the Amazon Cloud,
Whispersync, Amazon Silk (Amazon's new revolutionary cloud-accelerated
web browser), vibrant color touch screen, and powerful dual-core
processor.
Amazon and its affiliates operate websites, including www.amazon.com,
www.amazon.co.uk,
www.amazon.de,
www.amazon.co.jp,
www.amazon.fr,
www.amazon.ca,
www.amazon.cn,
www.amazon.it,
and www.amazon.es.
As used herein, "Amazon.com," "we," "our" and similar terms include
Amazon.com, Inc., and its subsidiaries, unless the context indicates
otherwise.
Forward-Looking Statements
This announcement contains forward-looking statements within the meaning
of Section 27A of the Securities Act of 1933 and Section 21E of the
Securities Exchange Act of 1934. Actual results may differ significantly
from management's expectations. These forward-looking statements involve
risks and uncertainties that include, among others, risks related to
competition, management of growth, new products, services and
technologies, potential fluctuations in operating results, international
expansion, outcomes of legal proceedings and claims, fulfillment center
optimization, seasonality, commercial agreements, acquisitions and
strategic transactions, foreign exchange rates, system interruption,
inventory, government regulation and taxation, payments and fraud. More
information about factors that potentially could affect Amazon.com's
financial results is included in Amazon.com's
filings with the Securities and Exchange Commission, including its most
recent Annual Report on Form 10-K and subsequent filings.

SOURCE: Amazon.com, Inc.
Amazon.com, Inc.
Media Hotline, 206-266-7180
www.amazon.com/pr