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Amazon.com and Penguin Group (USA) Announce Fourth Annual Amazon Breakthrough Novel Award Competition
Two grand prize winners, one for general fiction and one for best young adult novel, to be published by Penguin Group (USA)

SEATTLE & NEW YORK, Dec 01, 2010 (BUSINESS WIRE) --

Amazon.com, Inc. (NASDAQ:AMZN) and Penguin Group (USA) (NYSE:PSO) today announced the fourth annual Amazon Breakthrough Novel Award competition, the international competition seeking the next popular novel. Due to the popularity of the additional young adult category in 2010, the competition will again award two grand prizes: one for general fiction and one for best young adult novel. Each grand prize winner will be published by Penguin Group (USA). The 2011 competition will again be open to unpublished and self-published novels. Writers around the world are encouraged to begin preparing their manuscripts for entry into the competition, which will launch on Jan. 24, 2011.

"The Amazon Breakthrough Novel Award is a great way for unpublished or self-published authors to reach an even wider audience for their work," said Jeff Belle, Amazon.com's vice president, U.S. Books. "We are looking forward to working with Penguin again on the contest and seeing a new crop of books by talented authors."

"Penguin is delighted to be the publishing sponsor of this contest for the fourth year running," said Tim McCall, Penguin's vice president of Online Sales and Marketing. "Our mission to discern, nurture and amplify exciting new voices is being served by the talented writers that have entered the competition."

Eligible writers with an English-language novel manuscript can submit their work between Jan. 24 and Feb. 6, 2011. Submission details can be found at www.amazon.com/abna. Up to 10,000 total initial entries will be accepted, with up to 5,000 each in the general fiction and young adult fiction categories. Amazon.com editors will select 1,000 entries from each category to advance to the next round. In the subsequent round, Amazon.com editors and at least one top reviewer on Amazon.com will read excerpts of the 2,000 entries and narrow the pool to 500 quarter-finalists (250 in each category). Reviewers from Publishers Weekly will then read, rate and review the full manuscripts, and 50 semi-finalists for each category will be selected. Penguin editors will evaluate the manuscripts of the 50 general fiction and 50 young adult fiction semi-finalists, and choose three finalists for each award.

The top three manuscripts in each category will then be read and reviewed by two panels of esteemed publishing professionals. The 2011 panelists for the general fiction category are: Lev Grossman, author of the New York Times bestseller "The Magicians" and book critic for Time Magazine, literary agent Jennifer Joel of ICM and Marysue Rucci, Vice President, Editorial Director with G.P. Putnam's Sons. The panelists for the young adult fiction contest are: Gayle Forman, journalist and author of the New York Timesbestseller "If I Stay," literary agent Julie Just of Janklow & Nesbit and Jennifer Besser, Vice President and Publisher, G.P. Putnam's Sons Books for Young Readers.

In the final stage of the competition, Amazon.com customers will have seven days to vote for a Grand Prize Winner in each category. The two Grand Prize Winners will be announced in New York on June 13, 2011. Each winner will receive a publishing contract with Penguin, which includes a $15,000 advance.

The 2010 Amazon Breakthrough Novel Award competition drew thousands of entrants, representing all 50 U.S. states and 23 countries around the world. The winning novel in the general fiction category, "Farishta" by Patricia McArdle, will be published in June 2011 by Riverhead. The winning novel in the young adult fiction category, "Sign Language" by Amy Ackley, will be published in August 2011 by Viking.

CreateSpace.com, part of the Amazon group of companies and a leader in self-publishing services, will again host the contest entry platform, which includes a community for authors that will keep them up to date on the contest and help them prepare their entries by soliciting feedback from the community and accessing online content through CreateSpace's free Preview tool. CreateSpace will also offer all entrants one free printed proof copy of their novel and 10 percent off any one service for a limited time.

"For the fourth year, Publishers Weekly, the international magazine of book publishing and bookselling, will work with Amazon and Penguin for the Amazon Breakthrough Novel Award to select and review the best undiscovered fiction of the new year," said George Slowik Jr., President, Publishers Weekly. "Since 2008, we've been impressed by the quality and variety of the entries, and we look forward to getting to know the class of 2011."

For complete terms and conditions for the 2011 Amazon Breakthrough Novel Award and more information about the contest, please visit www.amazon.com/abna. For more information on the CreateSpace self-publishing service or to connect with the CreateSpace Community, please visit www.createspace.com.

About Amazon.com

Amazon.com, Inc. (NASDAQ:AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music & Games; Digital Downloads; Electronics & Computers; Home & Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health & Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web Services provides Amazon's developer customers with access to in-the-cloud infrastructure services based on Amazon's own back-end technology platform, which developers can use to enable virtually any type of business. Kindle and Kindle DX are the revolutionary portable readers that wirelessly download books, magazines, newspapers, blogs and personal documents to a crisp, high-resolution electronic ink display that looks and reads like real paper. Kindle and Kindle DX utilize the same 3G wireless technology as advanced cell phones, so users never need to hunt for a Wi-Fi hotspot. Readers who don't need the convenience of free 3G wireless can choose Kindle Wi-Fi for a lower price. Kindle is the #1 bestselling product across the millions of items sold on Amazon.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, www.amazon.cn, and www.amazon.it. As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.

About Penguin Group (USA)

Penguin Group (USA) Inc. is the U.S. member of the internationally renowned Penguin Group. Penguin Group (USA) is one of the leading U.S. adult and children's trade book publishers, owning a wide range of imprints and trademarks, including Viking, G. P. Putnam's Sons, The Penguin Press, Riverhead Books, Dutton, Penguin Books, Berkley Books, Gotham Books, Portfolio, New American Library, Plume, Tarcher, Philomel, Grosset & Dunlap, Puffin, and Frederick Warne, among others. The Penguin Group (http://www.penguin.com) is part of Pearson plc, the international media company.

About CreateSpace

CreateSpace is a leader in manufacture on-demand services for independent content creators, publishers, film studios and music labels. CreateSpace provides inventory-free, physical distribution of Books, CDs and DVDs on Demand, music downloads via Amazon MP3 and video downloads via Amazon Video On Demand. CreateSpace is a brand of On-Demand Publishing LLC, a subsidiary of Amazon.com, Inc. (NASDAQ:AMZN).

About Publishers Weekly

Publishers Weekly is the leading publication serving all segments involved in the creation, production, marketing and sale of the written word in book, audio, video and electronic formats. A 135-year-old magazine, PW is the leading publication for international and U.S. book publishing needs.

SOURCE: Amazon.com, Inc.

MEDIA CONTACTS:
For Amazon.com:
Amazon Media Hotline, 206-266-7180
or
For Penguin Group (USA):
Marilyn Ducksworth, 212-366-2564
marilyn.ducksworth@us.penguingroup.com
or
Stephanie Sorensen, 212-366-2576
stephanie.sorensen@us.penguingroup.com
or
For CreateSpace:
Alison Grand, 212-584-1133
alison@grandcommunications.com

Contact Amazon PR

For Non-media Inquiries:
Amazon Customer Service
For Kindle Marketing/Brand Inquiries:
Kindle Brand Use Guidelines