New Site Offers Everyday Low Prices on Books, DVD, Music, Video
Games and Consumer Electronics - just in time for Christmas shopping
Amazon Prime membership program is available with unlimited free
guaranteed 2-3-day delivery at an annual fee of 9.99 Euros
Introductory offer includes 30% discount on the vast selection of
over 2 million Italian- and foreign-language books
SEATTLE, Nov 23, 2010 (BUSINESS WIRE) --
Amazon.com (NASDAQ: AMZN) today launched Amazon.it (www.amazon.it),
an Italian-language website offering customers a vast selection of
books, DVDs, video games, music and consumer electronics at everyday low
prices. Launching with more categories than any other Amazon web site
has launched with, the selection also includes computers, software,
small home appliances, watches and toys. Amazon.it's convenient services
include Amazon Prime, the membership program with unlimited free
guaranteed 2-3-day delivery at an annual fee of 9.99 Euros.
Amazon.it offers Italian customers a large and deep selection ranging
from international bestsellers to hard-to-find Italian-language items.
For example, customers can find over 2 million Italian- and foreign
language-books in stock, over 450,000 CDs and over 120,000 DVDs and a
large selection in video games, music, consumer electronics, as well as
software, small home appliances, watches and toys -- with selection
growing every day. To celebrate the launch of www.amazon.it,
Amazon is offering a special 30 percent discount on most of its books,
as well as other great deals throughout the rest of our store.
"On August 3, 1995, we shipped our first order to Italy from the U.S.,"
said Jeff Bezos, founder and CEO of Amazon.com. "A customer in Genova
ordered a book called 'Ranks of Bronze'. Since then, we've shipped
millions of items across a broad range of categories to customers in
Italy, from our websites around the world. We are now excited to open
our virtual doors directly to Italian customers."
"We're thrilled that Italian customers can now also benefit from our
popular global 'All you can eat' membership program. Amazon Prime
provides customers in Italy unlimited free 2-3-day delivery at an annual
flat fee of 9.99 Euros," said Diego Piacentini, senior vice president
International Retail for Amazon.com. Amazon Prime members also get
guaranteed one day Express shipping for 3.98 Euros per item1.
Amazon.it helps customers find exactly what they are looking for and
allows them to discover new products with site features such as chart
ranks, customer reviews and customized recommendations.
Customers can shop Amazon.it wherever they go. They simply type www.amazon.it
into any web-enabled mobile browser to automatically go to a mobile
website designed specifically for Smartphones.
Amazon.com, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle,
opened on the World Wide Web in July 1995 and today offers Earth's
Biggest Selection. Amazon.com, Inc. seeks to be Earth's most
customer-centric company, where customers can find and discover anything
they might want to buy online, and endeavors to offer its customers the
lowest possible prices. Amazon.com and other sellers offer millions of
unique new, refurbished and used items in categories such as Books;
Movies, Music & Games; Digital Downloads; Electronics & Computers; Home
& Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health &
Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web
Services provides Amazon's developer customers with access to
in-the-cloud infrastructure services based on Amazon's own back-end
technology platform, which developers can use to enable virtually any
type of business. Kindle, Kindle 3G and Kindle DX are the revolutionary
portable readers that wirelessly download books, magazines, newspapers,
blogs and personal documents to a crisp, high-resolution electronic ink
display that looks and reads like real paper. Kindle 3G and Kindle DX
utilize the same 3G wireless technology as advanced cell phones, so
users never need to hunt for a Wi-Fi hotspot. Kindle is the #1
bestselling product across the millions of items sold on Amazon.
Amazon.it opened its virtual doors in November 2010. Amazon strives to
be the world's most customer-centric company, where customers can find
and discover anything they might want to buy online, and endeavors to
offer its customers the lowest possible prices. Amazon.it offers
hundreds of thousands of unique items in categories such as Books,
Music, Movies, Videogames, Consumer Electronics, Software, Small Home
Appliances, Watches and Toys.
Amazon and its affiliates operate websites, including www.amazon.com,
Amazon.it is a trading name for Amazon EU S.à.r.l., Amazon Services
Europe S.à.r.l. and Amazon Media EU S.à.r.l. All three are wholly owned
subsidiaries of global online retailer Amazon.com, Inc. (NASDAQ: AMZN)
located in Seattle, Washington.
As used herein, "Amazon.com," "we," "our" and similar terms include
Amazon.com, Inc., and its subsidiaries, unless the context indicates
This announcement contains forward-looking statements within the meaning
of Section 27A of the Securities Act of 1933 and Section 21E of the
Securities Exchange Act of 1934. Actual results may differ significantly
from management's expectations. These forward-looking statements involve
risks and uncertainties that include, among others, risks related to
competition, management of growth, new products, services and
technologies, potential fluctuations in operating results, international
expansion, outcomes of legal proceedings and claims, fulfillment center
optimization, seasonality, commercial agreements, acquisitions and
strategic transactions, foreign exchange rates, system interruption,
inventory, government regulation and taxation, payments and fraud. More
information about factors that potentially could affect Amazon.com's
financial results is included in Amazon.com's filings with the
Securities and Exchange Commission, including its most recent Annual
Report on Form 10-K and subsequent filings.
1 if shipping address qualifies for one day shipping
SOURCE: Amazon.com, Inc.
Amazon Press Office
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