Press Release

<< Back Automotive Launches Wheels Store
Customers Can Now Outfit Their Vehicles with Over 10,000 Wheels and Nearly 4 Million Automotive Parts and Accessories Storewide

SEATTLE, Jun 02, 2010 (BUSINESS WIRE), Inc. (Nasdaq:AMZN) today announced the launch of its Wheels Store (, a convenient shopping destination for tens of thousands of wheels and related parts and accessories. The store caters to all types of automotive customers, showcasing a vast selection from top brands like American Racing, Dip, Dale Earnhardt Jr., KMC, Mickey Thompson, Sacchi, Konig and Veloche. As in the Automotive Store, customers looking for wheels will discover the Automotive Part Finder, a powerful search tool that helps customers quickly find the wheels guaranteed to fit their specific year, make and model.

"We are thrilled to launch the new wheels store for automotive customers," said Steve Frazier, Vice President of Automotive. "Our goal is to provide customers with everything they are looking for in automotive aftermarket goods. Wheels are an important addition to that selection, and we're delighted to deliver great prices and the convenience of Amazon's unique shopping experience to the wheel marketplace."

Since its launch in 2006, the Automotive Store has offered customers access to nearly 4 million automotive parts and accessories, including Replacement and Performance Parts, Automotive Tools & Equipment, Automotive Accessories (Interior and Exterior), Car Electronics, Motorcycle & ATV Parts and Accessories, RV Parts & Accessories, Car Care and, now, Wheels.

As the Wheels Store debuts, customers who purchase a set of four wheels using the Store Card will pay no interest on their purchase if paid in full within 12 months. Restrictions apply (view details at

In addition, customers who purchase a set of four wheels will receive $25 worth of Amazon MP3 downloads. Amazon MP3 offers customers a library of more than 12 million songs with bestselling albums starting at $7.99. All music sold by Amazon MP3 is in MP3 format and can be played on any digital media player.

The Automotive store provides all of the tools and helpful information that customers have come to know and trust, including product information, customer reviews, bestsellers, discussion boards, tag communities, and image and video uploading. In addition, many products are eligible for FREE Super Saver Shipping or FREE Two-Day Shipping with Amazon Prime.

Visit the new Wheels Store at

About, Inc. (NASDAQ:AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection., Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music & Games; Digital Downloads; Electronics & Computers; Home & Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health & Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web Services provides Amazon's developer customers with access to in-the-cloud infrastructure services based on Amazon's own back-end technology platform, which developers can use to enable virtually any type of business. Kindle and Kindle DX are the revolutionary portable readers that wirelessly download books, magazines, newspapers, blogs and personal documents to a crisp, high-resolution electronic ink display that looks and reads like real paper. Kindle and Kindle DX utilize the same 3G wireless technology as advanced cell phones, so users never need to hunt for a Wi-Fi hotspot. Kindle is the #1 bestselling product across the millions of items sold on Amazon.

Amazon and its affiliates operate websites, including,,,,,, and As used herein, "," "we," "our" and similar terms include, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect's financial results is included in's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.

SOURCE:, Inc., Inc.
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