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Amazon MP3 Announces ''Daily Deals'' and ''Friday Five,'' Offering Customers Deep Discounts on Select MP3 Albums

Amazon MP3 offers Coldplay's new album, "Viva la Vida or Death and All His Friends," for $8.99, and their catalog hits "X&Y," "A Rush of Blood to the Head" and "Parachutes" as this week's Daily Deals for $1.99 each

SEATTLE--(BUSINESS WIRE)--June 17, 2008--Amazon.com (NASDAQ: AMZN) announced "Daily Deals" and "Friday Five," a pair of ongoing promotions that offer customers deep discounts on select newly released and catalog albums from bestselling artists on Amazon MP3, Amazon.com's digital music download store with more than 5.4 million DRM-free MP3 tracks. "Daily Deals" is updated daily and offers a popular album at a significantly discounted price; "Friday Five" offers five great albums for $5 every Friday and through the weekend. Customers can check out these deals, along with new collections of free songs every week, at www.amazon.com/mp3deals.

In celebration of Coldplay's new album, "Viva la Vida or Death and All His Friends," available on Amazon MP3 for just $8.99, this week's "Daily Deals" will be their preceding albums. "X&Y" will be available today for $1.99, "A Rush of Blood to the Head" will be available on Wednesday for $1.99, "Parachutes" will be available on Thursday for $1.99 and "Brothers and Sisters" will be offered on Friday for 99 cents. Past Daily Deals have included Madonna's "Hard Candy" at $3.99, Led Zeppelin's "Mothership" at $4.99 and Weezer's "Pinkerton" at $1.99.

This week's "Friday Five" albums will be the Rolling Stone's "Let It Bleed," Frank Sinatra's "The Essential Frank Sinatra," Robert Plant & Alison Krauss' "Raising Sand," Linkin Park's "Minutes to Midnight" and Andrea Bocelli's "Vivere - The Best Of," for $5 each. Past "Friday Five" albums have included Jack Johnson's "Sleep Through the Static," Queen's "Greatest Hits" and Gnarls Barkley's "The Odd Couple." Customers interested in Amazon MP3's Daily Deal and Friday Five can visit the site daily or can get news of the deals through Amazon MP3 pages on Facebook, MySpace and Twitter.

"Amazon is constantly looking for ways to lower our prices for customers," said Pete Baltaxe, director, Amazon MP3. "Promotions like the Daily Deal and Friday Five are a great way to introduce customers to the everyday low prices, ease of use and instant gratification of purchasing digital music from Amazon MP3. For a few dollars and with a couple clicks, customers can have a new album on their iPod, Zune or iPhone for their summer soundtrack."

Launched in September 2007, Amazon MP3 offers a massive selection of DRM-free MP3 music downloads with more than 5.4 million songs from over 100,000 record labels. Every song and album in the Amazon.com digital music store is available exclusively in the MP3 format without digital rights management (DRM) software, enabling customers to play their music on virtually any personal digital music capable device, including PCs, Macs(R), iPods(R), iPhones(R), Zunes(TM), Zens(TM), and to burn songs to CDs for these customers' personal use. Amazon MP3's 100 bestselling songs are 89 cents, unless marked otherwise, with over 1 million songs available at 89 cents. Amazon MP3's 100 bestselling albums are $8.99 or less, unless marked otherwise. Most albums are priced from $5.99 to $9.99, with more than 80 percent of Amazon MP3's album catalog priced at $8.99 or below.

Songs and albums on Amazon MP3 are generally sold by Amazon Digital Services Inc.

About Amazon.com

Amazon.com, Inc., (Nasdaq: AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as health and personal care, jewelry and watches, gourmet food, sports and outdoors, apparel and accessories, books, music, DVDs, electronics and office, toys and baby, and home and garden.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, and the Joyo Amazon websites at www.joyo.cn and www.amazon.cn.

As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, significant amount of indebtedness, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 2007, and subsequent filings.

For more information:

Amazon.com Media Hotline: 206-266-7180 or online at http://www.amazon.com/pr.

CONTACT: Amazon.com
Media Hotline, 206-266-7180
http://www.amazon.com/pr

SOURCE: Amazon.com

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