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Amazon.com Launches ''All Business Center,'' a One-Stop Shopping Destination for Small and Medium Business Owners

Online Retailer's Newest Category Focuses on Helping Entrepreneurs Start, Manage and Grow Their Businesses

SEATTLE--(BUSINESS WIRE)--Oct. 22, 2007--Amazon.com, Inc. (NASDAQ:AMZN), today unveiled a new category store, the Amazon All Business Center (www.amazon.com/allbusinesscenter), aimed at helping entrepreneurs find solutions to fit the needs of their small and medium businesses. The store serves as a one-stop shopping destination to help business owners start, manage and grow their business. In addition to providing customers with quick, easy access to small and medium business products in categories including software, computers, printers, books and office products, business owners will also have the opportunity to explore other services available to them such as Amazon Web Services, Fulfillment by Amazon and Amazon Corporate Accounts.

"Becoming an entrepreneur can be a risky, yet exhilarating experience," said Greg Hart, vice president of software at Amazon.com. "Our goal with the Amazon All Business Center is to help eliminate some of the guess work when it comes to the information small business owners need to know and the products they need to have in order to succeed. The store is a tool that allows us to reach out to this unique group of customers, and provide them with the best prices, selection and convenience to help make their dreams of owning their own businesses a reality. We will continue to expand and evolve the store to meet our customers' needs."

While research indicates that small and medium businesses are experiencing a higher success rate in the early years, entrepreneurs still struggle with many day-to-day challenges such as poor inventory management, unexpected growth and low sales. The Amazon All Business Center provides customers with a single, comprehensive resource aimed at helping small and medium business owners address these types of issues and increase the odds of success.

Key features of the Amazon All Business Center include:

  • Customers forums, where business owners can ask questions and receive guidance from each other
  • Essential software solutions focused on helping small and medium businesses get started
  • Industry-specific software such as financial services, creative and design, professional services and retail to help entrepreneurs manage their businesses
  • How-to software to help businesses expand
  • Everything needed to outfit an office from furniture, laptops, monitors and printers to notepads and pens
  • Access to Amazon Web Services, Fulfillment by Amazon and Amazon Corporate Accounts

Customers will have access to additional resources and content to help start, manage and grow their businesses as the store continues to expand. The Amazon All Business Center is sponsored by Microsoft and Intuit.

About Amazon.com

Amazon.com, Inc. (NASDAQ:AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc., seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique, new, refurbished and used items in categories such as health and personal care, jewelry and watches, gourmet food, sports and outdoors, apparel and accessories, books, music, DVDs, electronics and office, toys and baby, and home and garden.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, and the Joyo Amazon websites at www.joyo.cn and www.amazon.cn.

As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, significant amount of indebtedness, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 2006, and all subsequent filings.

CONTACT:
Amazon Media Hotline
206-266-7180

SOURCE: Amazon.com, Inc.


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