SEATTLE--(BUSINESS WIRE)--July 23, 2007--Amazon.com (Nasdaq:AMZN)
today announced final worldwide pre-order and customer savings numbers
on the seventh and final installment of the Harry Potter series,
"Harry Potter and the Deathly Hallows." In the largest single-product
distribution in Amazon.com's history, the online retailer brought the
magic of "Harry Potter and the Deathly Hallows" to millions of happy
Muggles on Saturday - the first day the book was available to the
"I could barely sleep Friday night knowing that my copy of 'Harry
Potter and the Deathly Hallows' was coming on Saturday," said 10 year
old Maddie C., Amazon.com Kid Correspondent of River Falls, WI. "It
was so exciting to have the book delivered to my house the very first
day it was out and start reading it. Now I finally know what happens
to Harry and the rest of the gang."
Amazon "Harry Potter and the Deathly Hallows" Facts
As of midnight, July 20, Amazon.com received more than 2.2
million pre-orders of "Harry Potter and the Deathly Hallows"
on its Web sites worldwide, surpassing the previous pre-order
record of 1.5 million held by the sixth book in the epic Harry
In the U.S., Amazon.com received over 1.4 million pre-orders
making the book the company's largest new product release
Amazon estimates its customers have saved more than $50
million worldwide on the purchase of the book when factoring
in savings from the book's discounted price, the $5
promotional certificate offered on Amazon.com and Amazon.ca
and free shipping.
Amazon.com delivered nearly 1.3 million copies of "Harry
Potter and the Deathly Hallows" to the doorsteps of millions
of Muggles across the country Saturday, July 21 - the first
day the book was available to the public.
Amazon's U.S. fulfillment centers processed approximately 18
tons of "Harry Potter and the Deathly Hallows" per hour and
shipped to more than 43,000 zip codes across the country.
On its busiest pre-order day, Amazon.com took more than 1.75
pre-orders of "Harry Potter and the Deathly Hallows" per
Amazon.com offered guaranteed Saturday delivery to customers
for the same price as Standard shipping, and Saturday delivery
was free for Amazon Prime members.
Amazon's Web sites serving the UK, France, Germany, Japan and
Canada also provided release date delivery to hundreds of
thousands of customers on Saturday, July 21.
Across all of its seven web sites, Amazon shipped to more than
160 countries around the world.
Amazon.com, Inc., (Nasdaq:AMZN), a Fortune 500 company based in
Seattle, opened on the World Wide Web in July 1995 and today offers
Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most
customer-centric company, where customers can find and discover
anything they might want to buy online, and endeavors to offer its
customers the lowest possible prices. Amazon.com and other sellers
offer millions of unique new, refurbished and used items in categories
such as health and personal care, jewelry and watches, gourmet food,
sports and outdoors, apparel and accessories, books, music, DVDs,
electronics and office, toys and baby, and home and garden.
Amazon and its affiliates operate websites, including
www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp,
www.amazon.fr, www.amazon.ca, and the Joyo Amazon websites at
www.joyo.cn and www.amazon.cn.
As used herein, "Amazon.com," "we," "our" and similar terms
include Amazon.com, Inc., and its subsidiaries, unless the context
This announcement contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section 21E
of the Securities Exchange Act of 1934. Actual results may differ
significantly from management's expectations. These forward-looking
statements involve risks and uncertainties that include, among others,
risks related to competition, management of growth, new products,
services and technologies, potential fluctuations in operating
results, international expansion, outcomes of legal proceedings and
claims, fulfillment center optimization, seasonality, commercial
agreements, acquisitions and strategic transactions, foreign exchange
rates, system interruption, significant amount of indebtedness,
inventory, government regulation and taxation, payments and fraud.
More information about factors that potentially could affect
Amazon.com's financial results is included in Amazon.com's filings
with the Securities and Exchange Commission, including its Annual
Report on Form 10-K for the year ended December 31, 2006, and all
Amazon Media Hotline, 206-266-7180
SOURCE: Amazon.com, Inc.