Customers can now shop a marketplace of more than a thousand wines
crafted by wineries around the country, including Hall Wines, J.
Bookwalter Winery, Pepper Bridge Winery and Torii Mor Winery
SEATTLE--(BUSINESS WIRE)--Nov. 8, 2012--
(NASDAQ:AMZN)—Amazon.com, Inc. today announced the launch of Amazon Wine
(www.amazon.com/wine),
a marketplace offering customers more than a thousand wines crafted by
wineries around the country. The new store features easy-to-use shopping
tools to help customers explore great wines and offers access to rich
details directly from winemakers, such as tasting notes, recommended
food pairings and total case production.
“Whether it’s helping customers find a favorite varietal, shop for
holiday pairings or expand their cellar with a special hand-crafted
bottle, we’re excited to provide the right tools and information needed
to guide them to the perfect wine,” said Peter Faricy, Vice President,
Amazon Marketplace. “We’re thrilled for wineries around the country to
share their great collections of wines with our customers through the
Amazon Wine Store.”
“People love to explore wine, but it is rare to have detailed
information and opinions located all in one place,” said Tom Hedges of
Hedges Family Estate, Red Mountain, Wash. “What Amazon has done with
their new wine store is take the experience of hundreds of tasting rooms
and put them online. We could not be more excited by the possibilities
of growing our business and reaching new customers.”
Starting today, customers can ship up to six bottles of their favorite
wine for $9.99. At launch, shipping will be available to California,
Connecticut, Florida, Idaho, Illinois, Iowa, Nebraska, Nevada, North
Carolina, Oregon, Washington, Wyoming and the District of Columbia, with
more coming soon. Customers can find more information about shipping at www.amazon.com/wineshipping.
Wine-Country Selection
Customers who want access to wine-country selection can now explore a
wide assortment of tasting room favorites in the comfort of their homes.
From the classic Napa Cab to the Grüner Veltliner, Amazon Wine features
a broad selection for any aficionado’s tastes. Customers will find
popular go-to picks like the Francis
Ford Coppola Winery 2011 Rosso & Bianco red blend Rosso for $12,
premium wines like the Hall
2009 Kathryn Hall Cabernet Sauvignon for $110 and iconic wines such
as the Mark
Ryan Winery 2010 Dead Horse Cabernet Sauvignon for $55. In addition,
customers can explore wines from wineries of all sizes, including
family-owned and operated Roadhouse Winery in Sonoma County that only
produces 3,000 cases a year of their hand-crafted Pinot Noir as well as
the vast 650-acre Flora Springs Winery and Vineyards in the heart of
Napa Valley.
Easy Search and Discoverability
Amazon Wine product pages provide customers a vast amount of information
all in one place. Customers can learn about the wine’s American
Viticultural Area (AVA), composition, percentage of alcohol and much
more. In addition, product pages feature robust details directly from
winemakers, including tasting notes, food pairing suggestions and total
case production. For example, winemaker Jean-François Pellet of Pepper
Bridge Winery provides a detailed description for customers interested
in the Pepper
Bridge Winery 2009 Cabernet Sauvignon. He describes it as “broad and
supple” with classic Cabernet Sauvignon characteristics of dark fruits
intertwined harmoniously with savory, earthy notes of cocoa, coffee,
clove and toast. To experience more flavors, Pellet suggests pairing it
with beef, lamb or chocolate.
When customers shop on Amazon Wine, they can narrow search results to
meet their personal tastes, enabling them to discover new wines and find
long-time favorites. For instance, customers can select multiple filters
such as “90 & Up” for Professional Rating, “Cherry” for Tasting Note,
and “Sierra Foothills” for Winery Location.
Expansive Collection of Wineries
Amazon Wine caters to wineries of all sizes – from those that have
large, robust tasting rooms to those that have no tasting rooms at all.
The new store aims to connect great wines with great customers.
“We’re excited to connect wineries to the millions of Amazon customers
who enjoy the convenience of shopping online,” said Faricy. “In working
with wineries, we’ve learned the incredible passion they have for making
great wines and look forward to helping them reach customers who
previously would not have had access to their brands.”
“We don’t have a tasting room so we rely on word of mouth to reach new
customers,” said Elaine Blackaby of Eden Canyon Vineyards, Creston,
Calif. “Now we are so excited to finally bring a tasting room experience
online, where we can tell our story and share details about our wines
that we’ve never been able to. Amazon Wine is truly a game changer for
the small winery that is off the beaten path!”
Wineries interested in selling on Amazon Wine can learn more at http://go.amazonservices.com/wine.
About Amazon.com
Amazon.com, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle,
opened on the World Wide Web in July 1995 and today offers Earth’s
Biggest Selection. Amazon.com, Inc. seeks to be Earth’s most
customer-centric company, where customers can find and discover anything
they might want to buy online, and endeavors to offer its customers the
lowest possible prices. Amazon.com and other sellers offer millions of
unique new, refurbished and used items in categories such as Books;
Movies, Music & Games; Digital Downloads; Electronics & Computers; Home
& Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health &
Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web
Services provides Amazon’s developer customers with access to
in-the-cloud infrastructure services based on Amazon’s own back-end
technology platform, which developers can use to enable virtually any
type of business. Kindle Paperwhite is the most-advanced e-reader ever
constructed with 62% more pixels and 25% increased contrast, a patented
built-in front light for reading in all lighting conditions, extra-long
battery life, and a thin and light design. The new latest generation
Kindle, the lightest and smallest Kindle, now features new, improved
fonts and faster page turns. Kindle Fire HD features a stunning custom
high-definition display, exclusive Dolby audio with dual stereo
speakers, high-end, laptop-grade Wi-Fi with dual-band support and
dual-antennas/MIMO for 40% faster throughput than other tablets, enough
storage for HD content, and the latest generation processor and graphics
engine—and it is available in two display sizes—7” and 8.9”. The
large-screen Kindle Fire HD is also available with 4G wireless, and
comes with a groundbreaking $49.99 introductory 4G LTE data package. The
all-new Kindle Fire features a 20% faster processor, 40% faster
performance, twice the memory, and longer battery life.
Amazon and its affiliates operate websites, including www.amazon.com,
www.amazon.co.uk,
www.amazon.de,
www.amazon.co.jp,
www.amazon.fr,
www.amazon.ca,
www.amazon.cn,
www.amazon.it,
and www.amazon.es.
As used herein, “Amazon.com,” “we,” “our” and similar terms include
Amazon.com, Inc., and its subsidiaries, unless the context indicates
otherwise.
Forward-Looking Statements
This announcement contains forward-looking statements within the meaning
of Section 27A of the Securities Act of 1933 and Section 21E of the
Securities Exchange Act of 1934. Actual results may differ significantly
from management's expectations. These forward-looking statements involve
risks and uncertainties that include, among others, risks related to
competition, management of growth, new products, services and
technologies, potential fluctuations in operating results, international
expansion, outcomes of legal proceedings and claims, fulfillment center
optimization, seasonality, commercial agreements, acquisitions and
strategic transactions, foreign exchange rates, system interruption,
inventory, government regulation and taxation, payments and fraud. More
information about factors that potentially could affect Amazon.com's
financial results is included in Amazon.com's filings with the
Securities and Exchange Commission, including its most recent Annual
Report on Form 10-K and subsequent filings.
Source: Amazon.com, Inc.
Amazon.com, Inc.
Media Hotline, 206-266-7180
www.amazon.com/pr
