Through the Del Webb brand, PulteGroup is America's largest builder of active adult communities. Age restricted to those age 55 and older, Del Webb communities are currently open for sale in 21 states.
In 2001, PulteGroup merged with Del Webb Corp., famous for its Sun City communities and renowned among retirees for building unmatched active adult communities. With about 20 Del Webb active adult communities at the acquisition, Pulte has expanded the Del Webb brand footprint into states outside "traditional" retirement locales and now boasts more than 80 Del Webb communities-making Del Webb the leader in age-restricted, active adult housing. Moving from the Sunbelt to the Snowbelt, Del Webb communities serve all shapes and sizes of people experiencing the next phase of their life.
With a focus on a robust lifestyle for those over 55 years of age, Del Webb communities feature a full-time, on-site lifestyle director who facilitates the programming at each of the more than 50 Del Webb communities currently open for new sales across the country. The lifestyle director is responsible for delivering programming according to the wants and needs of the residents and actively engages participation to ensure the community reflects the activities the residents are seeking-creating programming trends that are as diverse as the communities themselves.
Current trends in active adult living include a focus on fitness for the mind and body. Physical fitness has seen an increase in emphasis as the Baby Boom generation continues to move into Del Webb communities. A recent lifestyle survey conducted by the Company found that more than 77 percent of current and potential residents work out at least three days per week. As a focus on health becomes central to keeping the costs of a longer lifespan in check, physical fitness has taken center stage for many of the age 55 and older set.
Along with a greater emphasis on physical health, Del Webb community residents are also keeping their minds active with programs like "balance the brain" and lifelong learning programs. As one Del Webb expert likes to say, Del Webb residents "want to make sure their bodies and minds reach the finish line at the same time." Many Del Webb communities partner with local colleges and universities for lifelong learning opportunities and Phoenix-area Del Webb communities have a longstanding partnership with Arizona State University.
As the Baby Boomer generation continues to enter traditional "retirement" age, historical views of retirement are continuously being challenged. Today’s "retirees" may not be retired at all and continue to work full or part-time in second or third careers. The "retiree" of today holds little in common with the retiree of 1960 when the first Del Webb community opened outside Phoenix, Arizona. Whether they are working out in the state-of-the-art fitness facilities, beginning a new career, volunteering at local schools and hospitals, or engaging in a new hobby, Del Webb residents are setting the trends for the future of "retirement."
For more Del Webb community information visit www.delwebb.com
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