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Journal Sentinel Inc. Signs Three-Year Contract to Print the Chicago Reader

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MILWAUKEE--(BUSINESS WIRE)--Sept. 14, 2007--Journal Sentinel Inc. announced today that it has signed a three-year agreement to print the Chicago Reader, one of the country's leading alternative weeklies specializing in feature writing that emphasizes urban issues and politics, arts and culture and literary journalism. The Chicago Reader will be printed beginning October 3rd at Journal Sentinel's Burnham Street daily newspaper production facility in Milwaukee, Wisconsin. Terms of the contract were not disclosed. Journal Sentinel Inc. is a Journal Communications' (NYSE:JRN) company.

Journal Sentinel expects to print about 135,000 copies of the Chicago Reader each Wednesday morning for reader consumption beginning Wednesday nights. Each issue of the tabloid newspaper averages between 140-160 pages. The Chicago Reader is owned by Tampa, Florida-based Creative Loafing, Inc.

"We are very pleased to have an opportunity to print this dynamic and well-respected alternative newspaper, which is distributed at more than 1,400 locations in the greater Chicago area," said Elizabeth (Betsy) Brenner, president and chief operating officer of Journal Communications' publishing group. "We were able to offer the Chicago Reader competitive pricing, exceptional print quality and proximity to its readership base, and we anticipate a mutually beneficial long-term relationship."

Forward-looking Statements

This press release may contain certain forward-looking statements related to our businesses that are based on our current expectations. Forward-looking statements are subject to certain risks, trends and uncertainties, including changes in advertising demand and other economic conditions that could cause actual results to differ materially from the expectations expressed in forward-looking statements. All forward-looking statements should be evaluated with the understanding of their inherent uncertainty. Our written policy on forward-looking statements can be found on page 1 of our most recent Annual Report on Form 10-K filed with the Securities and Exchange Commission.

About the Chicago Reader

Published since 1971, the Chicago Reader is widely recognized as one of the leading alternative weeklies in the U.S. It specializes in features rather than news, with emphasis on urban issues and politics, arts and culture, and literary journalism that seek to capture the spirit of contemporary city life. The paper has won numerous journalistic awards and honors, both local and national, and is well-known as a showcase for Chicago's most talented writers, critics, photographers, and illustrators.

The Reader is also well-known for its indispensable guides to Chicago theater, film, arts, and music, and for an extensive classified advertising section that focuses on the needs of young urban adults. It is a controlled-circulation newspaper distributed primarily in city neighborhoods where young people live in high concentrations.

About Journal Sentinel

Journal Sentinel Inc. publishes the flagship Milwaukee Journal Sentinel newspaper as well as a range of other print and electronic products, primarily serving southeast Wisconsin people and businesses. Journal Sentinel is committed to producing a newspaper that reflects the ever-changing world and fulfills the needs of readers and advertisers. In addition to the daily and Sunday newspaper, Journal Sentinel produces Web products and services through its Journal Interactive division, including and The company also offers direct mail and database marketing services, and the addition of a new printing facility in 2003 led to Journal Sentinel's recent entry to the business of commercial printing.

About Journal Communications

Journal Communications, Inc., headquartered in Milwaukee, Wisconsin, was founded in 1882. We are a diversified media company with operations in publishing, radio and television broadcasting, interactive media and printing services. We publish the Milwaukee Journal Sentinel, which serves as the only major daily newspaper for the Milwaukee metropolitan area, and 44 community newspapers and shoppers in Wisconsin and Florida. We own and operate 35 radio stations and ten television stations in 12 states and operate one television station under a local marketing agreement. Our interactive media assets include more than 75 online enterprises that are associated with our daily and community newspapers, television and radio stations. We also provide a wide range of commercial printing services -- including printing of publications, professional journals and documentation material -- and operate a direct marketing services business.

CONTACT: Journal Communications, Inc.
Sara Leuchter Wilkins
Vice President of Investor Relations
& Corporate Communications

SOURCE: Journal Communications, Inc.