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| The Avenues Announces New Restaurant Opening: Rio's Churrascaria |
JACKSONVILLE (Aug. 11, 2008) – The Avenues will add to Jacksonville’s burgeoning restaurant scene this year with the opening of a dynamic new dining destination, PORCÃO-RIO’S Churrascaria. The upscale Brazilian steakhouse will open near the main entrance next to Ruby Tuesday. PORCÃO-RIO’S Churrascaria is a full service Brazilian Steakhouse featuring a parade of delectable cuts of beef, pork, lamb, chicken and fish, slowly cooked on special grills to preserve natural juices and flavors, and brought to the table on skewers. The dining experience also includes unlimited visits to a fabulous buffet, which features a wide variety of salads, cheeses, vegetables, hot dishes and even sushi. Because Porcão-Rio’s Churrascaria is the ultimate Brazilian rodizio, the waiters continuously rotate with food, never ceasing to offer their skewered cuts of meat, poultry and fish until diners turn the colorful, circular card by their plate to its red side. Servers will also bring to the table hearty sides of rice, black beans, fried yuca, breaded bananas, fried potatoes and farofa served family-style. The entire meal is included in Porcão-Rio’s one fixed price. Guests can complete their meals with a tantalizing array of desserts. PORCÃO-RIO’S has a full bar and wine list that offers wonderful South American, Californian and Australian labels among its reserve. “We believe The Avenues shoppers will embrace this vibrant concept at our center,” said Tina Calloway, director of mall marketing for The Avenues. “Complementing our premier retail offerings, PORCÃO-RIO’S will deliver an unmatched dining experience with upscale, quality cuisine and service.” PORCÃO-RIO’S is expected to open in late Fall 2008 just in time for the holiday shopping season. Located just south of downtown Jacksonville, The Avenues is Northeast Florida’s super-regional, multi-level shopping center, anchored by department stores including Belk, Dillard’s, JCPenney and Sears. The mall offers a variety of stores exclusive to the Jacksonville market and more than 150 stores total, including Ann Taylor, Banana Republic, Build-A-Bear Workshop, Coach, Pottery Barn and Williams-Sonoma. The Avenues is located at 10300 Southside Blvd. in Jacksonville. For a map and store listings, as well as directions, events and job listings, visit www.simon.com or call 904-363-3060. Ashley Cameron |