The New CostaClub Is Born
Two new membership clubs,
new benefits and an incredible contest
to
celebrate CostaClub’s 15th anniversary.
The restyled
CostaClub confirms the innovative talents and commitment of the Italian company
to offer its guests the best cruise experience in terms of quality, services
and privileges.
All details
are available from a new site created especially for members: www.costaclub.it<?xml:namespace prefix="o" ns="urn:schemas-microsoft-com:office:office"?>
Genoa, 18
September 2015 – Costa
Crociere celebrates the 15th anniversary of its CostaClub, the guest loyalty
program that focuses on innovation and change, the cornerstones of the
Italian company’s business strategy.
In fact, starting
in 2016, the CostaClub will be completely renewed to offer
what will be absolutely the best cruise experience: two new membership
clubs, new limits and rules for accumulating points as well as new benefits,
to award the most loyal travellers with exclusive and personalised
privileges. A program that not only includes discounts and gifts
but, above all, lots of services and onboard experiences.
“The new
CostaClub is one of the biggest investments in ideas, energy and resources that
Costa is developing, based on passion for innovation and for people, providing
the inspiration for our work every single day that, as always, puts our guests
and their desires in the spotlight. – stated Neil Palomba, President
of Costa Cruises. – We listened to, gathered together and fully analysed the
opinions and needs of CostaClub members and worked hard with all onboard
personnel and travel agents, our partners during the first meeting of the Agorà
project, with the objective of creating the best system of benefits in the
cruise world”.
The biggest
novelty is the brand new Pearl Diamond Club, the highest level, most
exclusive and award-winning club with extraordinary benefits that will
allow its members to experience all the thrills of an inimitable cruise:
home luggage pick-up and delivery; immediate embarkation; “super upgrade” for
the purchase of an additional cruise with respect to the previous year,
allowing guests to purchase an internal cabin and travel in a suite; dedicated
staff; free access to the Club Restaurant during the entire cruise;
personalised mini-bar; front row theatre reservations; dedicated excursions
with limited number of participants; and a 20% discount on Privilege Departures
for the 2016 program. Then, there is the Amber Club, a brand new
membership club dedicated to those who have never cruised with Costa, to give
them their first chance to savour the experiences that make their cruise so
special. This makes a total of six membership Clubs - Amber, Aquamarine,
Coral, Pearl, Pearl Gold and Pearl Diamond - each with exclusive and
personalised benefits and privileges.
The points for
each membership club will be calculated based on the cruises of the last
three years. The base points accredited for each cruise day will be
incremented according to the type of cabin selected, so that each guest’s level
will increase much faster. Costs for Costa-related airfare and onboard expenses
will also contribute to accumulating points.
For all the
details about the new program just visit the new website, www.costaclub.it, created especially
for CostaClub Members.
Finally, to
celebrate the CostaClub’s 15-year anniversary, Costa Crociere is
launching a fantastic contest with 15 years of Costa cruises as prizes for
two persons in a cabin with balcony (and a jackpot of Euro 50,000). All
members who register on the CostaClub.it site from 16 September 2015 to 30
April 2016 can participate.