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DICK'S Sporting Goods Announces Grand Opening Celebration at Seminole Towne Center in Sanford, FL
J.J Redick and Blair Wiggins to make special appearances during grand opening weekend

PITTSBURGH, Oct.15, 2012 /PRNewswire/ -- DICK'S Sporting Goods (NYSE: DKS), the largest U.S. based full-line sporting goods retailer, invites the community of Sanford to their three-day grand opening weekend. The store will open its doors on Wednesday, October 17 and begin the celebration with a ribbon cutting ceremony on Friday, October 19 at 8:00 a.m. at the retailer's new location at Seminole Towne Center, 350 Towne Center Circle. Special extended store hours will also be in effect for Friday (8:00 a.m. to 10:00 p.m.), Saturday (8:00 a.m. to 10:00 p.m.) and Sunday (9:00 a.m. to 8:00 p.m.)

DICK'S Sporting Goods also has a variety of special athlete appearances and giveaways scheduled to celebrate the grand opening festivities.

Saturday's schedule will feature an in-store appearance by Orlando Magic player J.J. Redick from 4:00 p.m. to 6:00 p.m.* Redick is entering his 7th season as a member of the Orlando Magic.  The team's first-round draft pick in 2006, after a stellar college career at Duke, Redick averaged a career-high 11.6 points per game last season, along with highs in rebounds, assists, three-point percentage and free throw percentage.

On Sunday, Blair Wiggins, host of "Addictive Fishing" will be meeting and greeting customers from 11:00 a.m. to 4:00 p.m.**

Additionally on Sunday, there will be a Mystery Gift Card Giveaway for the first 100 adults in line, who will receive unmarked DICK'S Sporting Goods gift cards in varying denominations from $5 to $500, with one person winning the $500 card. (Limit one per person and must be 18 years or older.)

Throughout the weekend, customers will be able to enter for the chance to win an Epic A35T Treadmill and a Nishiki Kinzua29 Limited Edition bicycle. There will also be opportunities for customers to meet with certified bike and lodge technicians and PGA/LPGA professionals, as well as additional activities throughout the store.  More details on all promotions are available at the store location.  

"We look forward to opening our new DICK'S Sporting Goods store in Sanford and becoming part of the community," said Lauren Hobart, DICK'S Sporting Goods Chief Marketing Officer.  "We want to serve athletes of all ages in Sanford by providing the equipment they need to help them excel."

The Sanford location will be the retailer's 20th store in the state of Florida and its 508th nationwide.

Visit http://www.dickssportinggoodsonline.com/Grand_Open/Sanford/ for more grand opening details and directions.

* Beginning at 8:00am local time, 250 wristbands will be distributed on a first-come, first-served basis at the store on the day of event only.  Limit one wristband and one autograph per person.  Fans must have a wristband and must be in the Special Appearance line by 4:00PM to receive an autograph.  Times and appearances are subject to change without notice. See store for details.

** Limit one autograph per person.  Autographs will be provided on a first-come, first-served basis at the store on the day of event only.  Times and appearances are subject to change without notice. See store for details.

About DICK'S Sporting Goods, Inc.
DICK'S Sporting Goods, Inc. is an authentic full-line sporting goods retailer offering a broad assortment of brand name sporting goods equipment, apparel and footwear in a specialty store environment. The Company also owns and operates Golf Galaxy, LLC, a golf specialty retailer. As of September 21, 2012, the Company operated 500 DICK'S Sporting Goods stores in 44 states, 81 Golf Galaxy stores in 30 states and eCommerce websites and catalog operations for DICK'S Sporting Goods and Golf Galaxy. DICK'S Sporting Goods, Inc. news releases are available at http://www.dickssportinggoods.com/investors.  The Company's website is not part of this release.

SOURCE DICK'S Sporting Goods

Ross Kleinberg, Catalyst Public Relations for DICK'S Sporting Goods, rkleinberg@catalystpublicrelations.com, +1-212-714-7911