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Hey Mom - Look, No Hands.GameStop Announces Nationwide Kinect Launch Events

GRAPEVINE, Texas, Nov 02, 2010 (BUSINESS WIRE) --

GameStop Corp. (NYSE:GME), the world's largest video game and entertainment software retailer, today announced that it will host midnight events to celebrate the launch of Kinect, Microsoft's new full-body motion sensor designed exclusively for Xbox 360.More than 2,000 U.S. GameStop stores will re-open at 10 p.m. local time on Nov. 3 to host launch-night activities and a countdown to midnight when pre-order customers will be the first to get "Kinected." Customers should check in advance with their local store for exact times and details.

"Kinect is taking game play to the next level, allowing players to experience video gaming in a whole new way," said Bob McKenzie, GameStop's senior vice president of merchandising. "We are very excited to see our customers embracing this technology, and we expect this excitement to continue through the holiday season."

Additionally, on Saturday, Nov. 6, GameStop will host Kinect demo day events at 330 of its locations. Customers will be able to jump into the hands-free gaming action from 1-4 p.m. local time where they can demo Kinect Adventures, Kinect Joy Ride and Dance Central.

For more information or to find the closest midnight launch event or demo day, visitwww.GameStop.com/kinectmidnight or www.Gamestop.com/kinectdemo.

Note to News Media:B-roll available upon request. Special media requests should be coordinated through GameStop Media Relations, (817) 424-2000, bethsharum@gamestop.com or larinenixon@gamestop.com.

About GameStop Corp.

Headquartered in Grapevine, TX, GameStop Corp., a Fortune 500 and S&P 500 company, is the world's largest video game and entertainment software retailer. The company operates 6,549 retail stores in 17 countries worldwide. The company also operates an e-commerce site, GameStop.com, and publishes Game Informer(R) magazine, a leading multi-platform video game publication. GameStop Corp. sells new and used video game software, hardware and accessories for video game systems from Sony, Nintendo, and Microsoft. In addition, the company sells PC entertainment software, related accessories and other merchandise. General information on GameStop Corp. can be obtained at the company's corporate website: http://www.gamestopcorp.com.

SOURCE: GameStop Corp.

Beth Sharum
GameStop Corp.
(817) 722-7281
BethSharum@GameStop.com