NFL SUNDAY TICKET SuperFan(TM) Customers Receive NFL SUNDAY TICKET
Supercast(TM) - Live Web-Streamed NFL Games Every Sunday - Along with
In-progress Highlights-On-Demand via Mobile Phone and More Than 180
Regular Season Games in HD
EL SEGUNDO, Calif.--(BUSINESS WIRE)--Aug. 13, 2007--DIRECTV
continues to push the boundaries of how and where fans view their
sports programming with the launch of a new service that will enable
its 2007 NFL SUNDAY TICKET(TM) customers to access their games in more
ways and from more places than ever before.
For the first time, DIRECTV NFL SUNDAY TICKET customers who
subscribe to the SuperFan option will have the entire weekly lineup of
live NFL SUNDAY TICKET games available via web-stream to their PC or
laptop computer every Sunday during the 2007 NFL regular season
through DIRECTV's new NFL SUNDAY TICKET Supercast service, allowing
them to enjoy NFL action virtually anywhere. More details on new NFL
SUNDAY TICKET services and pricing are available by calling
1-800-DIRECTV or visiting DIRECTV.com.
In addition to the ground-breaking Web access to its exclusive NFL
SUNDAY TICKET package, DIRECTV will provide NFL SUNDAY TICKET SuperFan
customers the ability to receive in-progress highlights from NFL
SUNDAY TICKET games on demand via their mobile phones. NFL SUNDAY
TICKET MOBILE will offer highlights along with complete scores and
clock updates from every game.
"With NFL SUNDAY TICKET Supercast and our new mobile service
providing virtually unlimited access to NFL SUNDAY TICKET(TM) games
and highlights, Superfan customers can stay on top of all the action
every Sunday, whether they're away from home, out of the country or at
brunch with their in-laws," said Eric Shanks, executive vice president
of DIRECTV Entertainment. "By offering more access to NFL content by
mobile phone or online, more HD games and new interactive features, we
have established our exclusive NFL SUNDAY TICKET service as the most
compelling sports TV viewing experience anywhere in the world."
NFL SUNDAY TICKET Superfan customers who register at DIRECTV.com
and have the required browser and broadband connections will have
access to live streaming video of all NFL SUNDAY TICKET games, as well
as the Red Zone channel's live look-ins and real-time highlights, and
up-to-the-minute scores and stats.
As it has over the past two seasons, NFL SUNDAY TICKET SuperFan
will offer a wide array of innovative interactive features including
-- HD Games - more than 180 NFL SUNDAY TICKET games will be
available in HD, increasing 20 percent over last season.
-- NFL SUNDAY TICKET Red Zone Channel(TM) - will be available for
the first time in HD, with NFL broadcasting veteran Andrew
Siciliano, returning as host. Red Zone will continue to
provide up-to-the-minute highlights, combined with live-action
of critical plays and moments from NFL SUNDAY TICKET game
-- NFL SUNDAY TICKET Game Mix - Interactive channel (702) is back
this year, allowing fans to view eight NFL SUNDAY TICKET game
broadcasts on one screen.
-- NFL SUNDAY TICKET Short Cuts - will again feature edited
versions of NFL game broadcasts, allowing fans to watch an
entire game in 30 minutes or less.
NFL SUNDAY TICKET customers who don't subscribe to the SuperFan
service tier will continue to enjoy up to 14 NFL games every Sunday
during the NFL regular season including DIRECTV's award-winning
interactive features, which offer the following enhancements that make
them both easier to use and more useful:
-- A real-time scoreboard of all the day's action, with a new
"single-game mode" lets viewers track the real-time score from
one game of their choice in the corner of the screen. Viewers
can use the scoreboard to tune directly to any game.
-- PlayerTracker now allows fans and fantasy football fanatics to
track more of their favorite players, offering the statistics
of up to two teams of nine players each, and receive real-time
onscreen alerts on any NFL SUNDAY TICKET(TM) channel.
-- The Game Stats and Player Stats features offer team and
individual statistics, and "Today's Best" provides a list of
the top statistical performances from across the league.
Viewers can now tune directly from the Stats displays to the
game of their choice.
New DIRECTV residential customers who purchase the 2007 NFL SUNDAY
TICKET package for four payments of $69.99 each will receive four free
months of the best DIRECTV programming package, PREMIER(TM), for a
savings of more than $399.96 The DIRECTV offer is also available to
new customers who subscribe to the DIRECTV MAS(TM) SELECCION PREMIER
NFL SUNDAY TICKET subscribers can upgrade to the SuperFan service
tier for an additional $99.
DIRECTV, Inc., the nation's leading satellite television service
provider, presents the finest television experience available to more
than 16.3 million customers in the United States, through exclusive
content, industry-leading customer satisfaction (which has surpassed
cable for seven years running) and superior technologies. Each day,
DIRECTV subscribers enjoy access to over 250 channels of 100% digital
picture and sound, exclusive programming and the most comprehensive
collection of sports programming available anywhere, including NFL
SUNDAY TICKET(TM) and MLB EXTRA INNINGS(R). DIRECTV (NYSE:DTV) also
leads the digital television technology revolution with exclusives
such as NFL SUNDAY TICKET SuperFan(TM), US Open Interactive and YES
Network Interactive and will soon have the capacity to offer over 150
channels in HD. For the most up-to-date information on DIRECTV, please
CONTACT: DIRECTV, Inc.
Robert Mercer, (310) 964-4683
Marc Altieri, (562) 546-6002
SOURCE: DIRECTV, Inc.