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IGT's sbX(TM) System Now Live at ARIA Resort & Casino
Next generation casino floor sets new standard for operator flexibility and player experience
LAS VEGAS, Dec 21, 2009 /PRNewswire-FirstCall via COMTEX/ -- International Game Technology (NYSE: IGT) announced today that its sbX(TM) Experience Management System is now live at ARIA Resort & Casino at CityCenter.

"It's truly a game changer," said Patti Hart, IGT's president and CEO. "What was once a multi-year decision for a casino operator is now a 15-second decision. Before, an operator had to make a long-term commitment to a game purchase. With sbX(TM), the operator can now have a machine with an entire library of games tied to it - allowing them unmatched flexibility for game mix decisions. For the first time, an operator can manage in near real-time, making changes to their casino floor as their player mix changes."

With sbX(TM), operators can operationally and more effectively deliver great games and unique applications to the player- right at the slot machine, Hart added. Through sbX(TM), ARIA is also able to manage a select number of WMS games, because of the interoperability of the sbX(TM) open platform and WMS compliance with Gaming Standard Association (GSA) protocols.

"At CityCenter, we are pleased to offer our players the personalization, customization and choices that sbX(TM) and the Service Window provide," said Bill McBeath, president and chief operating officer of ARIA Resort & Casino.

The ARIA casino floor features a one-of-a-kind combination of IGT's server-based network which incorporates the award-winning, player-focused Service Window, sbX(TM) Floor Manager and Media Manager, the IGT Advantage(R) casino management system, 100 WMS machines and 970 IGT AVP(R) machines with 3-D Multi-Layer Display(R) (MLD(R)) technology. This complete solution (AVP(R), 3-D, Multi-Game) is known as IGT DynamiX(TM).

"We are excited to join with CityCenter and IGT in the industry's first GSA-compliant server-based solution on such a large scale," said Orrin Edidin, president of WMS Industries Inc.

The sbX(TM) Service Window provides a unique player interaction experience, right at the slot machine. When the player inserts his players club card, a special "window" slides the game screen over, providing a menu of information and services that the player and operator can customize, all designed to improve the player experience. The sbX(TM) Floor Manager means ultimate access to the IGT game library, while the sbX(TM) Media Manager enables targeted messages and services to the Service Window.

ARIA Resort & Casino is the centerpiece of CityCenter, the unprecedented mixed-use, urban resort destination owned jointly by MGM MIRAGE and Infinity World Development Corp, a subsidiary of Dubai World.

About IGT

International Game Technology ( is a global company specializing in the design, development, manufacturing, distribution and sales of computerized gaming machines and systems products.

About CityCenter

CityCenter is an unprecedented urban metropolis on 67 acres between Bellagio and Monte Carlo resorts on the Las Vegas Strip. CityCenter is a joint venture between MGM MIRAGE(NYSE: MGM) and Infinity World Development Corp, a subsidiary of Dubai World. CityCenter features ARIA, a 61-story, 4,004-room gaming resort; luxury non-gaming hotels including Las Vegas' first Mandarin Oriental and Vdara Hotel & Spa; Veer Towers, the development's only strictly residential buildings; and Crystals, a 500,000-square-foot retail and entertainment district. Vdara, Mandarin Oriental, Las Vegas and Veer Towers will include approximately 2,400 residences total. Additionally, The Harmon, a 400-room luxury boutique hotel, is slated to open at CityCenter in late 2010. CityCenter also features a resident Cirque du Soleil production celebrating the timeless musical legacy of Elvis Presley; and an unparalleled Fine Art Collection with works by acclaimed artists including Maya Lin, Jenny Holzer, Nancy Rubins, Claes Oldenburg and Coosje van Bruggen, among others. CityCenter is a design collaboration between MGM MIRAGE and eight internationally acclaimed architectural firms including Pelli Clarke Pelli, Kohn Pedersen Fox, Helmut Jahn, RV Architecture LLC led by Rafael Vinoly, Foster + Partners, Studio Daniel Libeskind, Rockwell Group and Gensler. At the forefront of sustainability, CityCenter is one of the world's largest green developments. For more information about CityCenter, please visit

Statements in this release that are not historical facts are "forward looking" statements under the Private Securities Litigation Reform Act of 1995 and other applicable law. Although IGT believes that the expectations reflected in any of its forward-looking statements are reasonable, actual results could differ materially from those anticipated in such forward-looking statements. IGT's future financial condition and results of operations, as well as any forward-looking statements, are subject to change and to inherent known and unknown risks and uncertainties. You should refer to information on some of the risks and uncertainties that could affect IGT's business and financial results that are included in IGT's public filings made with the Securities and Exchange Commission. Such risks include, without limitation, the risk of regulatory approvals for new products and systems; the risks inherent in developing, deploying, and managing new products and systems; and the uncertainty involved in player and operator acceptance of new products and systems. The development of software products is a complex and time-consuming process. New products and enhancements to existing products can require long development and testing periods. Our increasing focus on software plus services also presents new and complex development issues. Significant delays in new product or service releases or significant problems in creating new products or services could adversely affect our revenue. IGT does not intend, and undertakes no obligation, to update forward-looking statements to reflect future events or circumstances. Information on risks and factors that could affect IGT's business and financial results are included in their public filings made with the Securities and Exchange Commission.