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Media Advisory/Photo Opportunity - WWF-Canada and Sears Canada unveil Official Earth Hour Countdown Clock
    <<
    National Retailer Issues Reminders to Millions to Turn Off their Lights
             During Earth Hour, March 28, 8:30 p.m. to 9:30 p.m.
    >>

Sears Canada and WWF-Canada invite you to the Sears store at the Halifax Shopping Centre for the unveiling of the official Earth Hour countdown clock as we count down the last days and hours until Earth Hour.

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    Date:     Friday, March 27 (Rescheduled from Wednesday, March 25)

    Time:     11:00 a.m. - Remarks by Steve Hardy, Store Manager, Sears
              Halifax Shopping Centre, and Dr. Robert Rangeley, Vice
              President Atlantic, WWF-Canada, followed by unveiling of clock

    Location: Sears - Halifax Shopping Centre

    WHO:      WWF-Canada, plus national event sponsor Sears Canada, along
              with the public and the WWF Panda mascot, will unveil the
              official clock counting down to Earth Hour
    >>

The countdown clock will be in the store until Earth Hour, reminding everyone to turn off their lights on Saturday night. The clock displays the time remaining until Earth Hour, right down to the second, and makes a great backdrop for Earth Hour coverage leading to the event.

EARTH HOUR is Saturday, March 28, 8:30 p.m. to 9:30 p.m. WWF is inviting individuals who would like to participate in Earth Hour to sign up on their website at www.earthhourcanada.org

SOURCE: Sears Canada Inc.

SOURCE: WWF-CANADA

Stacey McCarthy, Communications Specialist, WWF-Canada, Atlantic Region Office, w)
(902) 482-1105, ext. 41, c) (902) 209-6457, smccarthy@wwfcanada.org; Steve Harding,
Sears Canada, (902) 454-5111, ext. 400