MINNEAPOLIS--(BUSINESS WIRE)--Oct. 3, 2006--Millions of U.S. Bank
customers who are enrolled in the Checking That Pays Cash Bonus Check
Card reward program will now earn an even bigger cash reward
automatically at select retailers through the new U.S. Bank Premium
Customers will earn up to a 25 percent cash reward or more when
they make non-PIN purchases using their U.S. Bank Cash Bonus Visa
Check Card at more than 120 select national retailers, including
OfficeMax, toysrus.com, T.G.I. Friday's(R) and Apple iTunes. Customers
will be able to earn Premium Rewards at the store, online or on phone
orders depending upon how the retailer has agreed to participate.
That's on top of the quarter-percent cash reward currently earned on
all signature transactions.
"U.S. Bank has been rewarding customers with its Checking That
Pays check card rewards for more than a decade and our customers love
the program. We're always looking for new ways to bring more value to
our customer and now, with our new Premium Rewards enhancement,
signature purchases are even more rewarding and it's seamless to the
customer," said Cheryl Hintz, vice president of debit product
management at U.S. Bank. "It's free, it's easy, and the rewards apply
with no additional effort or cost to the customer."
For maximum customer security, customers must enroll in U.S. Bank
Internet Banking to access the Premium Rewards website at
www.premiumrewards.usbank.com. Once enrolled, customers can access the
site to view offers, shop with online partners and utilize the popular
shopping cart feature, which allows customers to purchase movie and
theme park tickets right on the Premium Rewards site. To earn Premium
Rewards for online purchases, customers must purchase through special
links at www.premiumrewards.usbank.com.
Customers can also view their Premium Reward earnings, both
pending and earned, at www.premiumrewards.usbank.com under the rewards
summary page. All earned Premium Rewards are automatically credited to
the customer's Cash Bonus reward account by the first of each month.
Customers can redeem their cash reward on demand after $5 has been
Premium Rewards is an enhancement to the Cash Bonus Check Card
reward program and is available to both consumer and business
customers. Cash Bonus is one of many reward options offered by U.S.
Bank through its Checking That Pays program, which offers options
under four categories including cash, merchandise, travel and
U.S. Bancorp (NYSE:USB), with assets of $213 billion, is the 6th
largest financial holding company in the United States. The company
operates 2,434 banking offices and 4,966 ATMs, and provides a
comprehensive line of banking, brokerage, insurance, investment,
mortgage, trust and payment services products to consumers, businesses
and institutions. U.S. Bancorp is the parent company of U.S. Bank.
Visit U.S. Bancorp on the web at www.usbank.com.
CONTACT: U.S. Bank Media Relations
Teri Charest, 612-303-0732
SOURCE: U.S. Bank