MIDVALE, Utah & MINNEAPOLIS--(BUSINESS WIRE)--May 15, 2006--U.S.
Bank and Sportsman's Warehouse, renown for its outdoor products, have
partnered to offer customers the Sportsman's Warehouse Rewards Visa
Platinum Card, with which they can earn Sportsman's Warehouse rewards
Cardmembers earn three Specialty Rewards points for every $1 spent
in net purchases at Sportsman's Warehouse and one point for every $1
spent in net purchases everywhere else Visa is accepted and charged to
a Sportsman's Warehouse Rewards Visa Platinum Card. Cardmembers will
automatically receive a $25 Specialty Rewards Certificate for every
2,500 points earned. Plus, new customers will receive a 1,000-point
bonus when they make their first purchase. Specialty Rewards
Certificates are redeemable towards outdoor merchandise and gear,
clothing and more at Sportsman's Warehouse.
"We're excited to partner with Sportsman's Warehouse, a leader in
providing outdoor products to individuals and families who enjoy being
together in nature," said Rob Morris, senior vice president of
co-branded cards at U.S. Bank. "We're confident that our program will
be rewarding to our customers and theirs."
"Our customers have been asking for a rewards card for quite some
time. We are pleased to join forces with U.S. Bank, a nationally
recognized banking partner, to offer a product that will meet the
needs of our customers, and provides one of the industry's best
rewards, as our way of thanking our customers for their loyalty to
Sportsman's Warehouse," said Stuart Utgaard, chairman and chief
executive officer of Sportsman's Warehouse.
Sportsman's Warehouse offers the widest selection and highest
quality outdoor products, with 48 stores located in 23 states. Based
in Midvale, Utah, its mission is to live up to its reputation as the
Great Indoors for those who love the Great Outdoors. Sportsman's
Warehouse was founded under the idea of serving the outdoor enthusiast
exclusively. That's why customers will find everything they're looking
for under one roof whether it's for fishing, hunting, camping or any
other outdoor pursuit. Sportsman's Warehouse has expert and
knowledgeable staff. It is an organization of hunters, fishermen, and
outdoor enthusiasts, and a proud part of America's outdoor traditions.
Its employees not only have a passion for the great outdoors but they
also offer intimate knowledge of products and the local know-how to
help make their customers' outdoor pursuits more successful and
enjoyable. For more information, visit www.sportsmanswarehouse.com.
U.S. Bank is part of U.S. Bancorp (NYSE: USB). With assets of $210
billion, U.S. Bancorp is the 6th largest financial holding company in
the United States. The company operates 2,430 banking offices and
4,941 ATMs, and provides a comprehensive line of banking, brokerage,
insurance, investment, mortgage, trust and payment services products
to consumers, businesses and institutions. U.S. Bancorp is the parent
company of U.S. Bank. Visit U.S. Bancorp on the web at www.usbank.com.
CONTACT: U.S. Bank
Teri Charest, 612-303-0732
Rourk Kemp, 801-304-4320
SOURCE: U.S. Bank