MINNEAPOLIS & MALIBU, Calif.--(BUSINESS WIRE)--June 7,
2005--Pepperdine University has created a new affinity credit card
partnership with U.S. Bank that generates donations to the Pepperdine
Alumni Association each time a new card is activated and repeatedly
thereafter each time the card is used.
The card depicts a breath-taking view of the Malibu Campus. Alumni
will have access to three credit card products offered through this
U.S. Bank partnership, including one that earns reward points that can
be redeemed for gift certificates, merchandise and travel rewards and
another that provides cash back on purchases.
"We are thrilled to partner with US Bank and offer a competitive
card with great rewards for our alumni, parents, and friends. It has
never been easier to show Pepperdine pride and give back to the
University in the process," said Jennifer Ostan, Manager of Alumni
Board and Services.
"We are confident that Pepperdine and its alumni and friends will
see immediate value from the affinity card program because it so
quickly and directly impacts the programs and mission of the
university," said Tanya Turner, senior vice president of affinity
products at U.S. Bank. "We look forward to a long and successful
relationship with this renowned institution."
Based in Malibu, Calif., Pepperdine University is an independent,
medium-sized university enrolling approximately 8,300 students in five
colleges and schools. Courses are taught in Malibu, at six graduate
campuses in Southern California and at international campuses in
Germany, England, Italy, and Argentina. The university was founded in
1937 by George Pepperdine, a Christian businessman who founded the
Western Auto Supply Company. For the first 30 years of its life, the
institution was a small, mostly undergraduate college. University
status was achieved in 1970 as the institution added graduate and
professional schools. In 1972, the university opened its new campus in
Malibu. Pepperdine is a Christian university committed to the highest
standards of academic excellence and Christian values, where students
are strengthened for lives of purpose, service, and leadership.
U.S. Bank is a subsidiary of U.S. Bancorp (NYSE: USB). With $198
billion in assets, U.S. Bancorp is the 6th largest financial holding
company in the United States. The company operates 2,377 banking
offices and 4,654 ATMs in 24 states, and provides a comprehensive line
of banking, brokerage, insurance, investment, mortgage, trust and
payment services products to consumers, businesses and institutions.
U.S. Bancorp is home of the Five Star Service Guarantee in which the
company pays customers if certain key banking benefits and services
are not met. Visit U.S. Bancorp on the web at usbank.com.
CONTACT: U.S. Bank
Teri Charest, 612-303-0732
Pepperdine Alumni Services
Jennifer Ostan, 310-506-6190
SOURCE: U.S. Bank