MINNEAPOLIS & OKLAHOMA CITY, Apr 13, 2005 (BUSINESS WIRE) -- The Amateur Softball Association of America (ASA) has
launched a new affinity credit card partnership with U.S. Bank that
financially supports the organization and the sport of softball each
time a new card is activated and again each and every time the card is
ASA and USA Softball supporters will have access to a variety of
cards offered through this U.S. Bank partnership, which include
point-earning cards that can be redeemed for gift certificates,
merchandise, cash, travel and college rewards. This partnership
improves ASA's ability to offer supporters high-quality affinity
credit products and demonstrates U.S. Bank's commitment to be a key
corporate partner to the Amateur Softball Association.
"We are proud to have U.S. Bank as a new corporate partner," said
Ron Radigonda, ASA's executive director. "The breadth of payment
services and rewards options they can offer our membership was a key
factor in forming this alliance. This program will help foster further
growth of our sport at all levels."
"We're proud to support the thousands of men, women and youth who
make softball an integral part of their lives for social and athletic
enrichment," said Tanya Turner, senior vice president of affinity
products at U.S. Bank. "It is our pleasure to provide valuable card
products and services to the ASA and USA Softball in support of its
The new program offers two card art designs that celebrate
"Softball...The Game America Plays," including the ASA / USA Softball
Card and ASA Umpire Card. Softball enthusiasts can apply for the card
by calling 1-800-853-5576 ext. 8456 or by visiting the ASA homepage at
www.asasoftball.com or www.usasoftball.com.
Based in Oklahoma City, the Amateur Softball Association, founded
in 1933, is the National Governing Body of softball in the United
States and a member of the United States Olympic Committee. For more
information on the ASA, visit www.asasoftball.com.
USA Softball is the brand created, operated and owned by the ASA
that links the USA Men's, Women's, Junior Boys' and Junior Girls'
National Team programs together. USA Softball is responsible for
training, equipping and promoting these four National Teams to compete
in international and domestic competitions. For more information on
USA Softball, visit www.usasoftball.com.
U.S. Bancorp (NYSE:USB), with assets of $195 billion, is the 6th
largest financial holding company in the United States. The company
operates 2,370 banking offices and 4,620 ATMs, and provides a
comprehensive line of banking, brokerage, insurance, investment,
mortgage, trust and payment services products to consumers, businesses
and institutions. U.S. Bancorp is home of the Five Star Service
Guarantee which assures customers of certain key banking benefits and
services or customers will be paid for their inconvenience. U.S.
Bancorp is the parent company of U.S. Bank. Visit U.S. Bancorp on the
web at usbank.com.
SOURCE: U.S. Bank