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U.S. Bank Gives Reno Residents the Chance to Be an Artown VIP

RENO, Nev.--(BUSINESS WIRE)--June 28, 2004--Once again, U.S. Bank is accepting entries in the "Think Art. Bank Smart" promotion in conjunction with Reno's Artown in July. By entering the contest, Renoites have a chance to win four VIP, reserved seats to an Artown event, a picnic dinner from Port of Subs, a U.S. Bank / Artown blanket, two U.S. Bank beach chairs and a signed Artown poster from artist, Brad Yeo.

Thirty-five winners will be selected from entries taken at all U.S. Bank branches in Reno, at select Artown events, and, new this year, online at www.renoisartown.com.

"Artown fills July with first-class events for the city of Reno to enjoy and we are once again thrilled to be partnering with them, as well as Port of Subs," said Ken Ladd, president of U.S. Bank in Nevada. "We are excited about the opportunity to provide 35 lucky winners a unique evening and an incredible way to experience Artown up close and personal."

Entries are being accepted from June 21 until July 19 and winners will be awarded weekly throughout the entry period. "Last year's promotion was an incredible success and the feedback from the winners was 100 percent positive," said Beth MacMillian, executive director of Artown. "Adding the on-line entry option should expand the contest even further and allow more people the possibility of experience Artown as a VIP."

Reno is Artown. Artown is a nonprofit organization whose mission is to strengthen Reno's arts industry, which boasts over 30 years of resident arts companies including an art museum, symphony orchestra, chamber orchestra, opera, and theater troupes. Artown continues to foster Reno's civic identity and enhance its national image, thereby creating a climate for the cultural and economic rebirth of the entire region. This is accomplished through showcasing our community's cultural depth by producing one of the largest visual and performing arts festivals in the U.S. in July, where most of the events are free.

U.S. Bancorp (NYSE:USB), with assets of $192 billion, is the 7th largest financial services holding company in the United States. The company operates 2,275 banking offices and 4,472 ATMs in 24 states and provides a comprehensive line of banking, brokerage, insurance, investment, mortgage, trust and payment services products to consumers, businesses and institutions. U.S. Bancorp is home of the Five Star Service Guarantee which assures customers of certain key banking benefits and services or customers will be paid for their inconvenience. U.S. Bancorp is the parent company of U.S. Bank. Visit U.S. Bancorp on the web at usbank.com.

    CONTACT: U.S. Bank
             Teri Charest, Media Relations, 612-303-0732
             Troy Morrison, Sponsorships, 858-642-4639

    SOURCE: U.S. Bancorp
"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding U.S. Bancorp's business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the Company's Annual Report or Form 10-K for the most recently ended fiscal year.

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