MINNEAPOLIS, Apr 19, 2004 (BUSINESS WIRE) -- U.S. Bancorp (NYSE:USB)
On Thursday, April 22, more than 140 employees from U.S. Bank will start local
students on the path to a positive financial future by participating in the
eighth annual National Teach Children to Save Day. This nationwide event,
sponsored by the American Bankers Association Education Foundation (ABAEF), is a
day when thousands of bankers make presentations in schools across the country
to students in kindergarten through 12th grade and teach them their financial
U.S. Bank employees will be among those teaching children about money and
savings, covering topics such as budgeting, the difference between needs and
wants, why it's important to save for emergencies and how interest makes money
grow. Students will have an opportunity to apply concepts and practices through
games and other hands-on fun activities.
A number of U.S. Bank's business lines are participating, including: U.S.
Bancorp Fund Services, retail, cash vault services, corporate trust, government
banking, private banking, technology and support, investments and insurance,
trust accounting, home mortgage, merchant services, trust technology and legal.
"Bankers always rise to the challenge when communities are in need," said Donald
Ogilvie, president and chief executive officer, American Bankers Association.
"Today there is an enormous need for financial education. American children grow
up to be financially illiterate adults when they learn nothing about money in
school or at home. National Teach Children to Save Day ensures that children
learn this important life skill."
U.S. Bank joins banks across the nation that are participating in the classroom
event, which is in its eighth year. The Teach Children to Save program was
created to address the growing financial literacy problem in America. According
to the Jump$tart Coalition for Personal Financial Literacy in Washington, D.C.,
only 15 percent of students have any access to personal finance education in
schools. Also, according to Teen Research Unlimited in Northbrook, Ill.,
teenagers spent $175 billion in 2003, an average of more than $104 per week.
U.S. Bancorp (NYSE:USB) is the parent company of U.S. Bank. With assets of $189
billion, U.S. Bancorp is the 7th largest financial services holding company in
the United States. The company operates 2,282 banking offices and 4,472 ATMs,
and provides a comprehensive line of banking, brokerage, insurance, investment,
mortgage, trust and payment services products to consumers, businesses and
institutions. U.S. Bancorp is home of the Five Star Service Guarantee which
assures customers of certain key banking benefits and services or customers will
be paid for their inconvenience. Visit U.S. Bancorp on the web at
SOURCE: U.S. Bank
CONTACT: U.S. Bank
Amy Frantti, 612-303-0733
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SOURCE: U.S. Bank