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U.S. Bank Sign to Be Installed Saturday Atop Former Library Tower in Los Angeles, Now U.S. Bank Tower

LOS ANGELES, Feb 27, 2004 (BUSINESS WIRE) -- U.S. Bancorp (NYSE:USB)

A helicopter will hover over the Los Angeles skyline on Saturday morning (Feb. 28) and it will have nothing to do with movie stars or a red carpet. That's because crews will be installing the U.S. Bank sign atop the former Library Tower, now U.S. Bank Tower.

Weather permitting, the installation will begin at 8 a.m. when a helicopter carries the first letter to the top of the building. Crews will begin preparations on the street at 5 a.m. so a portion of 5th Street will be blocked for the duration of the installation, which should be complete by the end of the day.

"U.S. Bank is committed to downtown Los Angeles and happy to call the city home to our western region headquarters," said Jerry A. Grundhofer, chairman, president and chief executive officer of U.S. Bancorp, parent company of U.S. Bank. "Placing our name on the Los Angeles skyline demonstrates our commitment to this great city and we are pleased to have the opportunity to showcase U.S. Bank in front of more than five million people daily as they travel to and from Los Angeles."

"At 1,107 feet, the 73-story U.S. Bank Tower is architecturally significant and a masterpiece on the L.A. skyline," said Robert F. Maguire III, chairman and co-chief executive officer of Maguire Properties. "The building was designed by internationally renowned Pei, Cobb Freed and Partners and we gave careful consideration to the building aesthetics and ensured the design was well within the Bunker Hill design guidelines."

The U.S. Bank sign will illuminate in the first two weeks in March, provided installation proceeds as scheduled. One sign will hang on the north side of the building, the other on the south side of the building. Each sign weighs nearly seven tons and is 75 feet in length. Nearly one mile of tubing will light each sign.

U.S. Bancorp (NYSE:USB), with assets of with $189 billion, is the 8th largest financial services holding company in the United States. The company operates 2,243 banking offices and 4,425 ATMs, and provides a comprehensive line of banking, brokerage, insurance, investment, mortgage, trust and payment services products to consumers, businesses and institutions. U.S. Bancorp is home of the Five Star Service Guarantee which assures customers of certain key banking benefits and services or customers will be paid for their inconvenience. U.S. Bancorp is the parent company of U.S. Bank. Visit U.S. Bancorp on the web at www.usbank.com.


CONTACT:          U.S. Bank Media Relations
                  Teri Charest, 612-303-0732, 1-888-444-0962 pager
                  Maguire Properties
                  Peggy Moretti, 213-613-4558

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"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding U.S. Bancorp's business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the Company's Annual Report or Form 10-K for the most recently ended fiscal year.

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