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U.S. Bank and the Minnesota Twins Present the Digital Clubhouse at Target Field

MINNEAPOLIS--(BUSINESS WIRE)--Apr. 7, 2014-- Just like celebrities on the red carpet or backstage at a big event, Twins fans attending a game this season will be able to pose for “a selfie” at the Selfie Mirror at the new Twins Digital Clubhouse sponsored by U.S. Bank.

A rendering of the new Twins Digital Clubhouse presented by U.S. Bank. (Photo: Business Wire)

A rendering of the new Twins Digital Clubhouse presented by U.S. Bank. (Photo: Business Wire)

Located in left field near the U.S. Bank Home Run Porch, the Digital Clubhouse will feature several stations like the Selfie Mirror where fans can create digital souvenirs, interact with other fans on social media and charge their phones. The Clubhouse is designed around an old dugout bench used by the Twins at the Metrodome.

“The Twins organization is committed to providing fans with the best ballpark experience in baseball,” said Phillip Trier, Twin Cities market president for U.S. Bank. “The Digital Clubhouse gives fans a chance to document their day at the game and share their experience with friends and family in a whole new way. As an industry leader in mobile banking and a founding partner of Target Field, working with the Twins to bring the Digital Clubhouse to life was a natural fit for U.S. Bank.”

The Twins designed the Digital Clubhouse to address a rising demand among fans for an interactive, digital experience at the ballpark. Fans will get the first look at the Digital Clubhouse at today’s home opener when Oscar-nominated actor Barkhad Abdi, a Minneapolis resident, will throw the ceremonial first pitch and then host a meet-and-greet with fans at the Digital Clubhouse.

“We’re excited to present the Digital Clubhouse alongside U.S. Bank, a longtime corporate supporter of the Twins,” said Chris Iles, director of corporate and digital communications for the Minnesota Twins. “The Digital Clubhouse puts Target Field on the front end of ballparks embracing digital capabilities as a way to enhance the fan experience. It is a place where fans can not only engage with the most recent user-generated Twins content, but create their own content and memories to last a lifetime.”

U.S. Bank is a founding partner of Target Field and official bank of the Minnesota Twins.

About U.S. Bank
Headquartered in Minneapolis, U.S. Bank has 98 branches and more than 10,000 employees in the Twin Cities.

U.S. Bancorp (NYSE: USB), with $364 billion in assets as of Dec. 31, 2013, is the parent company of U.S. Bank, the 5th largest commercial bank in the United States. The company operates 3,081 banking offices in 25 states and 4,906 ATMs and provides a comprehensive line of banking, brokerage, insurance, investment, mortgage, trust and payment services products to consumers, businesses and institutions. Visit U.S. Bancorp on the web at www.usbank.com.

Source: U.S. Bank

U.S. Bank Public Relations
Nicole Garrison-Sprenger, 612-303-0731
nicole.sprenger@usbank.com
or
Minnesota Twins Corporate Communications
Chris Iles, 612-659-3503
chrisiles@twinsbaseball.com

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding U.S. Bancorp's business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the Company's Annual Report or Form 10-K for the most recently ended fiscal year.



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