Ranked #1 by Keynote, U.S. Bank continues to enhance credit card
MINNEAPOLIS--(BUSINESS WIRE)--May. 1, 2013--
U.S. Bank customers can now use a free online tool that puts them in
control of their credit card payments and avoid interest charges. The FlexControl™
tool allows cardholders to choose which kinds of purchases to pay in
full, how quickly to pay down balances, and to choose a payment due date
and payment frequency that best fits their finances.
The introduction of the FlexControl tool continues U.S. Bank’s
commitment to enhancing its online service. Earlier this year, U.S. Bank
earned a #1 rating from Keynote for its offering to prospective credit
“We conducted extensive research and customers told us repeatedly that
now, more than ever, they want tools to help manage their finances and,
as a result, U.S. Bank is now providing new features that deliver
flexible options for managing their credit card payments,” said Cliff
Cook, chief marketing officer at U.S. Bank Retail Payment Services.
New payment options that include FlexControl Essentials, where
cardholders can save interest by automatically paying off
everyday purchases in full each month. For cardholders looking
to pay down a balance, FlexControl Accelerator can help with
monthly fixed payment options to help meet their goals. And, certain
payment options can now be paid either monthly or weekly, allowing
cardholders to pick a payment frequency that works best for
Cardholders can select a Payment Due Date within their billing
cycle that fits with their finances, to help avoid unnecessary
interest charges or late payment fees.
Expanded Account Access gives cardholders access to all
their U.S. Bank accounts from a U.S. Bank ATM, using just one PIN.
Account Alerts help cardholders track their finances and
prevent fraud with text message or email alerts for card charges,
payments, balances and more.
FlexControl is a free service available to U.S. Bank cardmembers. To
learn more, go to www.usbank.com/flexcontrol.
For the second year in a row, U.S. Bank has ranked #1 for overall online
customer experience for credit card prospects in a recent study by
Keynote Competitive Research, the industry analysis group of Keynote,
the global leader in Internet and mobile cloud testing and monitoring.
“U.S. Bank is making investments in our digital channels to ensure both
prospects and customers have a very satisfying experience, whether they
are on desktop or mobile devices,” said Jody Bhagat, head of online
sales, marketing, and user experience at U.S. Bank. “We're pleased to
see that our ongoing enhancements intended to make it easy for consumers
to do business with U.S. Bank are making a difference and being
U.S. Bank was one of eight card issuers analyzed by Keynote survey
participants. More than 1,800 prospective customers in the United States
reviewed the sites of credit card issuers with which they had no prior
relationship, as if they were shopping for a personal credit card. They
evaluated the homepage and what they could accomplish there, then tested
the process of applying for a card to evaluate how long it would take to
receive it if the application was submitted.
About U.S. Bank
U.S. Bancorp (NYSE: USB), with $355 billion
in assets as of March 31, 2013, is the parent company of U.S. Bank, the
5th largest commercial bank in the United States. The company operates
3,080 banking offices in 25 states and 5,056 ATMs and provides a
comprehensive line of banking, brokerage, insurance, investment,
mortgage, trust and payment services products to consumers, businesses
and institutions. Visit U.S. Bancorp on the web at www.usbank.com.
Source: U.S. Bank
Teri Charest, U.S. Bank Public Relations
(612) 303-0732, firstname.lastname@example.org