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U.S. Bank Contour Campus Card Wins 2013 Paybefore Award

MINNEAPOLIS--(BUSINESS WIRE)--Jan. 30, 2013-- Paybefore has chosen U.S. Bank’s Contour Campus Card as a 2013 Paybefore Awards winner in the “Most Effective Solution” category. Paybefore Awards, now in its seventh year, recognizes excellence in the worldwide prepaid and emerging payments industry.

U.S. Bank’s Contour Campus Prepaid Card combines a school’s student ID with a feature-rich Debit MasterCard®. Schools can electronically deposit funds to the card – saving approximately $3 per load versus issuing checks. U.S. Bank provides students with same day availability.

Parents and students can load funds online, and students can add cash via the MasterCard rePower Load Network or at U.S. Bank branches. Students can use their Contour Campus Card to make purchases anywhere Debit MasterCard is accepted and to make cash withdrawals at any U.S. Bank or MoneyPass ATM for free. Contour Campus also provides students and their parents access to account information online, through the toll-free customer service call center, and a Contour Campus Card mobile app for Apple and Android.

“This is a prestigious honor in the prepaid space and we are thrilled to be recognized in this category,” said Kevin Morrison, senior vice president at U.S. Bank. “The Contour Campus Card is a general purpose reloadable card that helps fill a need for parents and students in managing the financial aspects of college.”

Contour Campus Card was selected by a panel of five industry experts who served as judges for this year’s competition, which — once again — included a record number of entries from around the world.

“Paybefore Awards were created to honor the companies and individuals that are at the forefront of innovation as well as successful market implementation across the globe,” said Loraine DeBonis, Paybefore editor-in-chief and chair of the judging panel. “It’s a dynamic time in electronic payments as companies like U.S. Bank continue to innovate to solve payments problems. We are proud to recognize its contributions to advancing the prepaid and emerging payments industry.”

“As the world changes, so do the payment and money management needs of individuals, businesses and government agencies,” added Marilyn Bochicchio, Paybefore’s CEO. “Paybefore Awards recognizes the organizations that use financial services to make people’s lives better, which is why it is so exciting for us to honor those who champion innovation and excellence.”

Contour Campus Card now will vie for Best-in-Category distinction, which will be announced during the Paybefore Awards ceremony on March 4 at the Prepaid Expo (www.prepaidexpousa.com). For the first time in Paybefore Awards history, visitors to Paybefore.com will have a chance to vote on Best-in-Category. The outcome of this vote (counted as one-sixth of the total) will be combined with the five judges’ picks to determine Best- in-Category honorees.

About Paybefore:

Paybefore is the leading information provider to prepaid and emerging payments industry professionals, offering the latest news, commentary and analysis. Paybefore’s family of industry publications includes: Paybefore.com; Paybefore News; Paybefore Mobile™; Paybefore News International™; Paybefore Update™; Paybefore Legal™; Paybefore Magazine™, a biannual print publication featuring in-depth articles on the opportunities, challenges and trends in the global prepaid and emerging payment industry; and the only industry directory, Paybefore Buyer’s Guide Connections™, available online and in print. Visit us at www.paybefore.com.

About U.S. Bank:

Minneapolis-based U.S. Bancorp (NYSE: USB), with $354 billion in assets as of December 31, 2012, is the parent company of U.S. Bank National Association, the 5th largest commercial bank in the United States. The Company operates 3,084 banking offices in 25 states and 5,065 ATMs and provides a comprehensive line of banking, brokerage, insurance, investment, mortgage, trust and payment services products to consumers, businesses and institutions. Visit U.S. Bancorp on the web at www.usbank.com.

Source: U.S. Bank

U.S. Bank Media Relations
Teri Charest, 612-303-0732
teri.charest@usbank.com

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding U.S. Bancorp's business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the Company's Annual Report or Form 10-K for the most recently ended fiscal year.



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