MINNEAPOLIS & LAS VEGAS, Jun 11, 2008 (BUSINESS WIRE) -- Ultimate Fighting Championship(R) (UFC(R)) enthusiasts will have a
new way to show their support with the introduction of the new UFC
Visa(R) Card from U.S. Bank. The credit card will be available
starting on June 15.
The card allows UFC fans to show their enthusiasm for the sport of
mixed martial arts and carry the UFC experience with them wherever
they go. The UFC card features no annual fee and a choice of exciting
rewards including cash back or points redeemable for merchandise,
travel, gift certificates or UFC merchandise.
"The UFC represents a source of great pride for its fans and we're
very excited to be able to support their passion for mixed martial
arts with a card that gives cardholders their choice of rewards," said
Rebecca Johnson, vice president of affinity partners at U.S. Bank
Retail Payment Solutions. "We look forward to building and continuing
a great relationship with UFC and its fans."
The Ultimate Fighting Championship brand is the world's leading
professional mixed martial arts organization, regulated by the most
prestigious sports regulatory bodies in the United States. UFC live
pay-per-view events take place at preeminent destinations including
MGM Grand, MEN Arena, Mandalay Bay and O2 Arena, and consistently draw
sell-out crowds with record-breaking gates. Presenting more than
twelve pay-per-view events per year, the UFC stands as the largest
pay-per-view content provider in the country.
The UFC also dominates television with its reality series The
Ultimate Fighter(R), now heading into its eighth season. The Ultimate
Fighter has reigned supreme for years in the coveted 18-34 male
ratings demographic, and regularly enjoys higher ratings than
traditional franchise sports such as the NBA, NHL and NASCAR, as well
as NCAA football and basketball. In partnership with Spike TV cable
network, the UFC also presents ten live UFC(R) Fight Night(TM) events
and 26 taped programs of the popular program UFC: Unleashed(TM).
Ultimate Fighting Championship, Ultimate Fighting, UFC, The
Ultimate Fighter(R), Submission(R), As Real As It Gets(R), Zuffa(TM),
The Octagon(TM) and the eight-sided competition mat and cage design
are registered trademarks, trademarks, trade dress or service marks
owned exclusively by Zuffa, LLC in the United States and other
jurisdictions. All other marks referenced herein may be the property
of Zuffa, LLC or other respective owners.
U.S. Bancorp (NYSE: USB), with $242 billion in assets, is the
parent company of U.S. Bank, the 6th largest commercial bank in the
United States. The company operates 2,522 banking offices and 4,844
ATMs, and provides a comprehensive line of banking, brokerage,
insurance, investment, mortgage, trust and payment services products
to consumers, businesses and institutions. Visit U.S. Bancorp on the
web at www.usbank.com.
SOURCE: U.S. Bank
Jennifer Wendt, 612-303-0731
Jennifer Wenk, 702-221-4790