ST. LOUIS & MINNEAPOLIS--(BUSINESS WIRE)--April 1, 2008--U.S. Bank
and Anheuser-Busch have partnered to offer the Budweiser(R) Rewards
Visa(R) Platinum Card, providing cardmembers with the opportunity to
earn points toward gift cards good for Anheuser-Busch merchandise.
Cardmembers earn three Specialty Rewards points for every $1 spent
in net purchases at Budshop.com, Budweiser Genuine Collection consumer
catalogs, Anheuser-Busch Brewery Tours & Gift Shops, Anheuser-Busch
Adventure Parks (SeaWorld, Discovery Cove, Busch Gardens, Adventure
Island, Water Country USA, Sesame Place and Aquatica), Grant's Farm,
Kingsmill Resort & Spa, and licensed Bud Shop retail stores.
Cardmembers will also earn one point for every $1 spent in net
purchases made with the Budweiser Rewards Visa Platinum Card
everywhere else Visa credit cards are accepted. Plus, new customers
will receive a 1,000-point bonus when they make their first purchase.
For every 2,500 points earned, cardmembers are automatically sent
a $25 Anheuser-Busch Merchandise Rewards Gift Card. Rewards Gift Cards
are good toward apparel, gifts, home bar, sports items and more from
Budshop.com and Budweiser Genuine Collection consumer catalogs.
Rewards can also be used toward Budweiser-branded merchandise when
ordering from emails or by phone, mail or fax.
The Budweiser branded card designs and rewards program associated
with the Budweiser Rewards Visa Platinum Card are intended for
applicants 21 years of age or older. Applicants under the age of 21
who are approved will receive the Affinity Select Rewards Visa
"Anheuser-Busch is one of the most recognized and respected
companies in the world, and it is our pleasure to partner with them to
offer the Budweiser Rewards Visa and Affinity Select Rewards Visa
Platinum cards," said John Owens, senior vice president of co-branded
cards at U.S. Bank.
"It's thrilling to see our two companies coming together once
again in a business partnership - U.S. Bank, the largest bank in St.
Louis, and Anheuser-Busch, a St. Louis-based corporation with great
history and respect in this city," said Joseph Imbs, president of U.S.
Bank in St. Louis. U.S. Bank has ATMs at Anheuser Busch theme parks,
including SeaWorld and Busch Gardens.
Based in St. Louis, Anheuser-Busch is the leading American brewer,
holding a 48.5 percent share of U.S. beer sales. The company brews the
world's largest-selling beers, Budweiser and Bud Light. Anheuser-Busch
also owns a 50 percent share in Grupo Modelo, Mexico's leading brewer,
and a 27 percent share in China brewer Tsingtao, whose namesake beer
brand is the country's best-selling premium beer. Anheuser-Busch
ranked No. 1 among beverage companies in FORTUNE Magazine's Most
Admired U.S. and Global Companies lists in 2008. Anheuser-Busch is one
of the largest theme park operators in the United States, is a major
manufacturer of aluminum cans and one of the world's largest recyclers
of aluminum cans. For more information, visit www.anheuser-busch.com.
U.S. Bancorp (NYSE:USB), with $238 billion in assets, is the
parent company of U.S. Bank, the 6th largest commercial bank in the
United States. The company operates 2,518 banking offices and 4,867
ATMs, and provides a comprehensive line of banking, brokerage,
insurance, investment, mortgage, trust and payment services products
to consumers, businesses and institutions. Visit U.S. Bancorp on the
web at www.usbank.com.
CONTACT: U.S. Bank Media Relations
Teri Charest, 612-303-0732
SOURCE: U.S. Bank