Second KODAK Camera selected for
special recognition by PTPA Media this year
ROCHESTER, N.Y., Aug 24, 2010 (BUSINESS WIRE) --
The KODAK EASYSHARE M580 Digital Camera, featuring Kodak's exclusive
Share Button, has been awarded the Parent Tested Parent Approved Seal by
PTPA Media. PTPA Media (Parent Tested, Parent Approved) awards their
industry-renowned seal of approval to products that its parent
evaluators judge to improve the quality of family life and that are
worthy of a parent's recommendation.
"We are honored that Kodak has chosen to have their products tested by
our community of parent volunteers," said Sharon Vinderine, CEO, PTPA
Media Inc. "Being willing to go through the testing process is really a
testament to the quality that Kodak puts into its products. The Seal of
Approval that accompanies these winning products provides a trusted
reference point for families looking for guidance when making purchases
for their families."
The KODAK EASYSHARE M580 Digital Camera makes it simple for consumers to
share their pictures with family and friends. With Kodak's exclusive
Share Button, consumers can tag pictures and videos directly on the
camera for effortless uploading to popular social networking sites
including FACEBOOK, KODAK Gallery, FLICKR, and YOUTUBE. Pictures can
also be tagged to email and to send to any KODAK PULSE Digital Frame.
"We are thrilled to have earned our second parent Seal of Approval with
this award for the KODAK EASYSHARE M580 Digital Camera," said Phil
Scott, Vice President of Marketing, Digital Capture and Devices, Kodak.
"With the Share Button, Kodak is making it easier for consumers to share
and relive life's moments, in three simple steps. We thank PTPA Media
and its parent testers for this latest recognition and recommendation."
In June, PTPA Media awarded the KODAK PLAYSPORT Video Camera its Parent
Tested Parent Approved Seal.
PTPA Media provides an objective means to discover and appraise new
products designed to enrich family living. The company's mission is to
assist and educate discerning consumers by providing reliable and
relevant information about exciting and quality products on the market.
The Parent Tested Parent Approved Seal is presented to companies whose
products are deemed exceptional by a knowledgeable and unbiased panel of
experts, including parents themselves. Award winning products are
selected based on value, functionality, quality, and appeal.
About Kodak
As the world's foremost imaging innovator, Kodak helps consumers,
businesses, and creative professionals unleash the power of pictures and
printing to enrich their lives.
To learn more, visit http://www.kodak.com
and follow our blogs and more at http://www.kodak.com/go/followus.
More than 75 million people worldwide manage, share and create photo
gifts online at KODAK Gallery - join today at www.kodakgallery.com.
(KODAK, EASYSHARE, and PLAYSPORT are trademarks of Eastman Kodak
Company.)
2010

SOURCE: Kodak
Financial Media:
Kodak
David Lanzillo, +1-585-781-5481
david.lanzillo@kodak.com
or
Kodak
Christopher Veronda, +1-585-724-2622
christopher.veronda@kodak.com
or
Trade Media:
Kodak
Krista Gleason, +1-585-724-5952
krista.gleason@kodak.com
or
Ketchum
Eleanor Lam, +1-646-935-4028
eleanor.lam@ketchum.com