Next Generation Color Filter Patterns Deliver Higher Quality Photos Under Low-Light Conditions
ROCHESTER, N.Y., Jun 14, 2007 (BUSINESS WIRE) -- Eastman Kodak Company (NYSE:EK) today introduced a groundbreaking
advancement in image sensor technology that will help to make dark,
blurry digital photos a thing of the past.
Kodak's new sensor technology provides a 2x to 4x increase in
sensitivity to light (from one to two photographic stops) compared to
current sensor designs. Image sensors act as the "eye" of a digital
camera by converting light into electric charge to begin the capture
This breakthrough advances an existing Kodak technology that has
become the standard in digital imaging. Today, the design of almost
all color image sensors is based on the "Bayer Pattern," an
arrangement of red, green, and blue pixels that was first developed by
Kodak scientist Dr. Bryce Bayer in 1976. In this design, half of the
pixels on the sensor are used to collect green light, with the
remaining pixels split evenly between sensitivity to red and blue
light. After exposure, software reconstructs a full color signal for
each pixel in the final image.
Kodak's new proprietary technology adds panchromatic, or "clear"
pixels to the red, green, and blue elements that form the image sensor
array. Since these pixels are sensitive to all wavelengths of visible
light, they collect a significantly higher proportion of the light
striking the sensor. By matching these pixel arrangements with
advanced software algorithms from Kodak that are optimized for these
new patterns, users can realize an increase in photographic speed,
directly improving performance when taking pictures under low light.
Kodak's new technology also enables faster shutter speeds (to reduce
motion blur when imaging moving subjects), as well as the design of
smaller pixels (leading to higher resolutions in a given optical
format) while retaining performance.
"This represents a new generation of image sensor technology and
addresses one of the great challenges facing our industry - how to
capture crisp, clear digital images in a poorly lit environment," said
Chris McNiffe, General Manager of Kodak's Image Sensor Solutions
group. "This is a truly innovative approach to improving digital
photography in all forms, and it highlights Kodak's unique ability to
differentiate its products by delivering advanced digital technologies
that really make a difference to the consumer."
Kodak is beginning to work with a number of leading companies to
implement this new technology in system-wide solutions and to
streamline the design-in process.
Kodak is developing CMOS sensors using this technology for
consumer markets such as digital still cameras and camera phones. As
the technology is appropriate for use with both CCD and CMOS image
sensors, its use can be expanded across Kodak's full portfolio of
image sensors, including products targeted to applied imaging markets
such as industrial and scientific imaging. The first Kodak sensor to
use this technology is expected to be available for sampling in the
first quarter of 2008.
For additional information regarding this technology, please
contact Image Sensor Solutions, Eastman Kodak Company at (585)
722-4385 or by email at firstname.lastname@example.org. For more information on
Kodak's entire image sensor product line, please visit
Editor's Note: For more information, including media b-roll and a
blog posting on this new technology, go to:
-- http://www.kodak.com/go/mediabroll (Media B-Roll)
-- http://www.kodak.com/go/media_events (Podcast/Product
-- http://1000nerds.kodak.com (Blog)
About Eastman Kodak Company
Kodak is the world's foremost imaging innovator. With sales of
$10.7 billion in 2006, the company is committed to a digitally
oriented growth strategy focused on helping people better use
meaningful images and information in their life and work. Consumers
use Kodak's system of digital and traditional products and services to
take, print and share their pictures anytime, anywhere; Businesses
effectively communicate with customers worldwide using Kodak solutions
for prepress, conventional and digital printing and document imaging;
and Creative Professionals rely on Kodak technology to uniquely tell
their story through moving or still images.
More information about Kodak (NYSE: EK) is available at
Editor's Note: Kodak corporate news releases are now offered via
RSS feeds. Many RSS aggregators or readers, including my.Yahoo.com,
NewsGator, and Google Reader, can be used to view these feeds. To
subscribe, visit www.kodak.com/go/RSS and look for the RSS symbol. In
addition, Kodak podcasts are viewable at www.kodak.com/go/podcasts.
Podcasts may be downloaded for viewing on iTunes, Quicktime, or other
PC-based media players. Users may also subscribe to Kodak podcasts via
the iTunes store by typing "Kodak Close Up" in the search field at the
top of the iTunes Store window.
Kodak is a trademark of Eastman Kodak Company.
SOURCE: Eastman Kodak Company
David Lanzillo, 585-781-5481
Lois Paul & Partners
Erica Lavigne, 781-782-5000
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