The Department of Cultural Affairs, the Mayor's Office of Film, Theatre and Broadcasting, the Department of Parks & Recreation, and the Department of Records and Information Services, along with 96.3 FM WQXR, The New York Times's classical radio station, have announced the creation of a year-long collaboration to promote the City's cultural events, destinations and history through ongoing features and programming spotlighting the City's cultural life.
"New York City is defined by its creative vitality, and this unique partnership offers us an extraordinary opportunity to promote our diverse cultural community and reinforce our identity as the world's premiere cultural destination," said Cultural Affairs Commissioner Kate D. Levin. "Cultural organizations of every size and discipline stand to benefit from this exposure, and New Yorkers and visitors will get to learn about the vast array of cultural organizations and events throughout the five boroughs. Overall, it's a great initiative for both artists and audiences."
"WQXR has long been New York's cultural connection over the airwaves," said WQXR Program Director Margaret Mercer, "and we are honored and delighted now to have this active relationship with the City of New York that will enable us to promote such a broad palette of offerings."
Among the new broadcast features that are scheduled to air:
"Your New York Starts Here" - a series of daily public service announcements that spotlights exhibitions, performances, and other presentations of the City's cultural organizations.
"Did You Know?" - a short feature focusing on little-known facts of New York City history and its cultural community that on occasion will be accompanied by contests and the giving of prizes such as museum memberships and event tickets. These featurettes will be posted on the website of WQXR (www.wqxr.com).
"Commissioner's Picks" - a tri-weekly interview with one of the commissioners of the above agencies, with their recommendations on the week's cultural activities, to air between 8:00 and 9:00 AM on "The Morning Show" with host Annie Bergen.
"New York City's entertainment industry employs 100,000 New Yorkers, contributes $5 billion to our local economy annually, and provides a host of cultural opportunities for New Yorkers," said Mayor's Office of Film, Theatre and Broadcasting Commissioner Katherine Oliver. "From television tapings to theatrical performances to our City's more than 50 local film festivals, I look forward to sharing our creative community's rich offerings with the listeners of WQXR over the coming year."
"The Parks Department is thrilled to have WQXR as its new media partner," said Department of Parks & Recreation Commissioner Adrian Benepe. "New York City's parks host countless concerts, art shows, sports events, and nature excursions, and we always work hard to get the word out--now, all the public has to do is tune in to WQXR to discover where to find art and events in the City's great parks."
"Every day, a unique and wonderful fact about our City is discovered and rediscovered by both visitors and born-and-bred New Yorkers," said Department of Records and Information Services Commissioner Brian G. Andersson. "We welcome WQXR's listeners to test their hometown knowledge in the Did You Know? segment which will feature gleanings from our Municipal Archives and City Hall Library. This promises to be a fresh and entertaining collaboration for our great City."
Founded in 1936, 96.3 FM WQXR was the nation's first commercial classical music radio station, and since 1944 it has been owned and operated by The New York Times Company. The most listened-to classical station in the United States, with nearly a million listeners tuning in each week, WQXR also features regular news, analysis and commentary from correspondents of The New York Times. WQXR is available online exclusively through Radio@AOL. More information about the station and its programming, and access to its stream, are available at www.wqxr.com.
Contact: Sara Rutkowski (DCA) (212) 643-6690
Kara Alaimo (MOFTB) (212) 489-6710
Warner Johnston (Parks) (212) 360-1311
Jennifer Wada (WQXR) (718) 855-7101