NEW YORK, Feb 16, 2010 (BUSINESS WIRE) -- The New York Times announced today the launch of a Qatar edition of T: The New York Times Style Magazine. The Arabic-English magazine will be published by Oryx, a local publishing house that also prints Qatar Today, Qatar Al Yom, GLAM and Woman Today. The magazine will combine local and regional features with topical in-depth coverage, photographs and commentary from T to create a unique bilingual magazine. T Qatar will celebrate the country's rich culture and tradition as well as its modern outlook. It will appear bimonthly in 2010 and monthly in 2011.
"With Qatar's cosmopolitan audience and vibrant art and cultural scene, there is a strong appeal for a title like T," said Ravi Raman, the C.E.O. of Oryx. "Doha is joining the ranks of international cities and the launch of a world-class media brand like T: The New York Times Style Magazine is a natural progression. Major lifestyle and luxury brands are entering this region and T Qatar will provide them with the right platform to connect with the 'buyers of the best.'"
"We are excited to bring T: The New York Times Style Magazine to Arabic readers in Qatar," said Gloria Brown Anderson, vice president of international editorial development, The New York Times News Services. "With the bilingual edition of T, we are able to reach new segments of readers within the Middle East, bringing the magazine's global perspective on style to Qatar's burgeoning fashion and design community."
T Magazine is published 15 times a year and edited by Stefano Tonchi, the style editor of The New York Times Magazine and editor of T: The New York Times Style Magazine. T is a leading magazine and online site for style news. The T Web site features original videos including the "Screen Test" series and "The Moment" blog, available at NYTimes.com/TMagazine.
About Oryx Advertising Co. WLL (OAC)
OAC is one of the oldest and biggest publishing houses in Qatar. Established more than 30 years ago, it is the only publisher in the country that produces four monthly magazines. All titles are market leaders in their categories. The group also produces several industry reports and Progress Qatar, an annual publication about the country's development that is considered one of the most comprehensive and best-researched books about Qatar.
About The New York Times Company
The New York Times Company, a leading media company with 2009 revenues of $2.4 billion, includes The New York Times, the International Herald Tribune, The Boston Globe, 15 other daily newspapers and more than 50 Web sites, including NYTimes.com, Boston.com and About.com. The Company's core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment.
This press release can be downloaded from www.nytco.com
SOURCE: The New York Times Company
The New York Times
Diane McNulty, 212-556-5244