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The New York Times Company Reports Growth in November Revenues

NEW YORK--(BUSINESS WIRE)--Dec. 18, 2007--The New York Times Company announced today that in November total Company revenues from continuing operations rose 1.7% compared with the same month a year ago. Advertising revenues decreased 0.2% and circulation revenues increased 3.7%. The About Group again posted strong advertising growth in the month, up 23.7%.

November's advertising results benefited from a shift in the Company's fiscal calendar. In 2006 the fiscal month-end was November 26 while in 2007 it was December 2, adding an extra "holiday season" week to the month. The New York Times Media Group's advertising revenues also benefited from a shift in the timing of T: Holiday, which was published in fiscal November this year compared with fiscal December last year. T: Holiday's advertising pages were up 8% over last year's publication and it was the first issue featured on the new T Web site at NYTimes.com/magazine.

All comparisons are for November 2007 to November 2006 unless otherwise noted:

News Media Group: Advertising revenues for the News Media Group decreased 1.2% mainly because of weaker classified advertising. Advertising revenues benefited from growth in national advertising, which rose 8.2% and included gains in both print and online advertising.

The New York Times Media Group - Advertising revenues for The New York Times Media Group increased 3.0%. National advertising revenues rose as growth in financial services, fashion jewelry and hotel advertising offset weakness in the healthcare, advocacy and education categories. Retail advertising revenues decreased mainly due to softness in mass market, home furnishing store and direct electronics advertising. Classified advertising revenues decreased because of weakness in real estate, help-wanted and automotive advertising.

New England Media Group - Advertising revenues for the New England Media Group decreased 6.4%. National advertising revenues decreased as weakness in pharmaceutical/packaged goods, network TV/cable, telecommunications and travel advertising offset strong growth in financial services advertising. Retail advertising revenues decreased primarily due to weakness in the department store, apparel/footwear and computer/office supplies categories. Classified advertising revenues decreased because of softness in real estate, help-wanted and automotive advertising.

Regional Media Group - Advertising revenues for the Regional Media Group decreased 10.3%. Retail advertising revenues were down mainly because of decreases in home furnishings, political and department store advertising. Classified advertising revenues decreased due to continued weakness in real estate, help-wanted and automotive advertising.

Internet advertising revenues included in the News Media Group rose 21.4% in November due to growth in display advertising.

Circulation revenues for the News Media Group increased 3.7% in November. Revenues were up at The New York Times and Regional Media Groups, and declined at the New England Media Group. In July 2007 The New York Times raised its newsstand and home-delivery prices.

About Group - Advertising revenues at the About Group (which includes the Web sites of About.com, ConsumerSearch.com, UCompareHealthCare.com and Calorie-Count.com) rose 23.7%. November's growth was principally due to increases in both display and cost-per-click advertising. Display advertising increased primarily because of strength in the Internet, financial services and pharmaceutical categories. In addition, advertising revenues reflect the acquisitions of ConsumerSearch.com in May 2007 and UCompareHealthCare.com in March 2007. Excluding these acquisitions, advertising revenues increased 12% in the month. This growth rate was lower due to comparisons with two major advertising campaigns that ran in November 2006.

In addition, The New York Times Company had the 10th largest presence on the Web, with 49.6 million unique visitors in the United States according to Nielsen Online, up approximately 14% from 43.6 million unique visitors in November 2006. Also according to Nielsen Online, NYTimes.com had 18.9 million unique visitors in November and was the No. 1 newspaper Web site in the United States, a position it has long held. November's number of unique visitors was the highest amount recorded since the Company began tracking this statistic using Nielsen Online in 2002.

The New York Times Company (NYSE: NYT), a leading media company with 2006 revenues of $3.3 billion, includes The New York Times, the International Herald Tribune, The Boston Globe, 15 other daily newspapers, WQXR-FM and more than 30 Web sites, including NYTimes.com, Boston.com and About.com. The Company's core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment.

                      THE NEW YORK TIMES COMPANY
                   2007 TOTAL COMPANY REVENUES (a)
                              ($ 000's)


                         November                 Year to Date
                 -----------------------------------------------------
                                     %                            %
                   2007     2006   Change    2007       2006    Change
                 -------- -------- ------ ---------- ---------- ------
Advertising
 Revenues
  News Media
    National     $ 95,840 $ 88,568   +8.2 $  864,025 $  832,760   +3.8
    Retail         47,176   49,480   -4.7    406,788    434,623   -6.4
    Classified     31,252   38,819  -19.5    465,404    540,051  -13.8
    Other Ad
     Revenue        6,234    5,740   +8.6     58,779     58,854   -0.1
                 -------- -------- ------ ---------- ---------- ------
  Total News
   Media Group    180,502  182,606   -1.2  1,794,996  1,866,288   -3.8

  About Group (b)   9,005    7,280  +23.7     88,016     67,879  +29.7
                 -------- -------- ------ ---------- ---------- ------

Total Ad Revenues
 from Continuing
 Operations       189,508  189,887   -0.2  1,883,013  1,934,166   -2.6

Circulation
 Revenues          70,091   67,566   +3.7    821,760    806,806   +1.9
Other Revenues
 (c)               23,600   21,012  +12.3    235,469    220,529   +6.8
                 -------- -------- ------ ---------- ---------- ------

Total Company
 Revenues from
 Continuing
 Operations      $283,199 $278,465   +1.7 $2,940,242 $2,961,501   -0.7
                 ======== ======== ====== ========== ========== ======

Discontinued
 Operations:
 Broadcast Media
 Group (d)              0   15,880    N/A     46,702    143,614    N/A
(a) Numbers may not add due to rounding.

(b) Includes the Web sites of About.com, ConsumerSearch.com,
 UCompareHealthCare.com and Calorie-Count.com.

(c) Primarily includes revenues from wholesale delivery operations,
 news services/syndication, digital archives, TimesSelect (for periods
 before October 2007), Baseline Studio Systems, rental income and
 commercial printing.

(d) On May 7, 2007, the Company sold the Broadcast Media Group,
 consisting of nine network-affiliated television stations, their
 related Web sites and the digital operating center, for approximately
 $575 million.
                      THE NEW YORK TIMES COMPANY
                    2007 ADVERTISING REVENUES (a)
                              ($ 000's)


                         November                 Year to Date
                 -----------------------------------------------------
                                     %                            %
                   2007     2006   Change    2007       2006    Change
                 -------- -------- ------ ---------- ---------- ------
News Media Group
  New York Times
   Media Group   $118,614 $115,193   +3.0 $1,120,857 $1,133,030   -1.1
  New England
   Media Group     33,702   35,993   -6.4    361,029    384,692   -6.2
  Regional Media
   Group           28,187   31,421  -10.3    313,110    348,566  -10.2
                 -------- -------- ------ ---------- ---------- ------

Total News Media
 Group            180,502  182,606   -1.2  1,794,996  1,866,288   -3.8

About Group (b)     9,005    7,280  +23.7     88,016     67,879  +29.7
                 -------- -------- ------ ---------- ---------- ------

Total Ad
 Revenues from
 Continuing
 Operations      $189,508 $189,887   -0.2 $1,883,013 $1,934,166   -2.6
                 ======== ======== ====== ========== ========== ======

Discontinued
 Operations:
 Broadcast Media
 Group (c)              0   15,685    N/A     45,745    141,367    N/A
(a) Numbers may not add due to rounding.

(b) Includes the Web sites of About.com, ConsumerSearch.com,
 UCompareHealthCare.com and Calorie-Count.com.

(c) On May 7, 2007, the Company sold the Broadcast Media Group,
 consisting of nine network-affiliated television stations, their
 related Web sites and the digital operating center, for approximately
 $575 million.
                      THE NEW YORK TIMES COMPANY
                  2007 NEWS MEDIA AD REVENUE GROWTH
                        BY CLASSIFIED CATEGORY

                            % Change                  % Change
                            Nov. '07                   YTD '07
                          vs. Nov. '06               vs. YTD '06
                    --------------------------------------------------

   Help Wanted                         -24.9                     -13.1

   Real Estate                         -24.2                     -19.0

   Automotive                          -19.9                     -17.4

   Other                                +8.9                     +10.0
                    --------------------------------------------------

   Total                               -19.5                     -13.8
                      THE NEW YORK TIMES COMPANY
                  2007 PRINT ADVERTISING VOLUME (a)
       (Inches in thousands, Preprints in thousands of copies)


                            November               Year to Date
----------------------------------------------------------------------
                                       %                          %
                      2007    2006   Change   2007      2006    Change
                     ------- ------- ------ --------- --------- ------
National               193.3   223.2  -13.4   2,017.6   2,126.5   -5.1
Retail                 511.0   561.4   -9.0   5,291.3   5,719.2   -7.5
Classified             498.8   667.1  -25.2   7,296.5   8,764.2  -16.7
                     ------- ------- ------ --------- --------- ------
Total ROP            1,203.2 1,451.7  -17.1  14,605.4  16,609.8  -12.1
                     ------- ------- ------ --------- --------- ------
Part Run/ Zoned        146.5   156.0   -6.1   1,560.3   1,829.1  -14.7
                     ------- ------- ------ --------- --------- ------

Total                1,349.7 1,607.8  -16.1  16,165.6  18,438.9  -12.3
                     ======= ======= ====== ========= ========= ======

Preprints            301,774 300,324   +0.5 2,559,067 2,624,049   -2.5
(a) Advertising volume is based on preliminary internal data, which
 may be updated in subsequent reports and may not be indicative of
 advertising revenue or operating profit. Numbers may not add due to
 rounding.

This press release can be downloaded from www.nytco.com.

CONTACT: The New York Times Company
Catherine J. Mathis, 212-556-1981
mathis@nytimes.com
or
Paula Schwartz, 212-556-5224
paula.schwartz@nytimes.com

SOURCE: The New York Times Company