“Science Times China” Debuts on Newsstands; Will Be Available Via
NEW YORK--(BUSINESS WIRE)--Feb. 22, 2012--
The New York Times (www.NYTimes.com)
announced today that it has launched, with Chinese publisher Shanghai
Zhenwen Advertising Co., Ltd., Science Times China, a monthly magazine,
written in Chinese and distributed in Beijing, Shanghai, Hong Kong and
other populous cities of the People’s Republic of China.
Science Times China features articles, illustrations and photographs
from the weekly Science Times sections of The New York Times, in
addition to selected pieces on health, education and technology from The
Times and NYTimes.com.
The glossy magazine will also include some local Chinese content, which
will be approved by The New York Times, which maintains editorial
control over the publication.
“New York Times readers in all corners of the world value the news,
analysis and information that our journalists offer,” said Michael
Greenspon, general manager of The New York Times News Services Division.
“With the launch of Science Times China, we welcome a new group of
like-minded readers to our loyal audience who are curious about seeing
the world through the lens of science and technology.”
“In publishing this magazine of selected content from The New York Times
in Chinese, we want to cater to our readers who are eager to know what
is happening in the outside world,” said Brandon Zhou, co-publisher of
Science Times China. “We want to help our readers develop a
knowledgeable, healthy, interesting and trendy lifestyle, and Science
Times China does just that.”
The magazine launched with a circulation of 20,000 copies and costs
$5.00 on newsstands. Science Times China will be available via
subscription in the coming months.
About The New York Times Company
The New York Times Company (NYSE: NYT), a leading global, multimedia
news and information company with 2011 revenues of $2.3 billion,
includes The New York Times, the International Herald Tribune, The
Boston Globe, NYTimes.com,
and related properties. The Company’s core purpose is to enhance society
by creating, collecting and distributing high-quality news, information
This press release can be downloaded from www.nytco.com.
Source: The New York Times Company
The New York Times Company
Linda Zebian, 212-556-7153