NEW YORK--(BUSINESS WIRE)--Feb. 1, 2012--
The New York Times (www.nytimes.com)
today launched Business Day Live, a new live video program that will
feature original video news reports of the day’s most important business
stories on the NYTimes.com
homepage every weekday morning.
The program is broadcast live from The Times newsroom, and offers the
unique insights and analysis of reporters and columnists from The
Times’s business, media and technology desks.
It features five rotating hosts, including David Gillen and Winnie
O’Kelley, deputy business editors, and reporters Peter Lattman,
Catherine Rampell and Louise Story. The show will run about six minutes
at launch, with plans to expand it in the weeks and months ahead.
“We are committed to delivering the crucial business news stories to our
readers as they happen, across all platforms,” said Lawrence Ingrassia,
business editor at The New York Times. “Business Day Live will provide
NYTimes.com users immediate accounts of the day’s essential business
news in real time, with exclusive insights from top business reporters
from The Times’s newsroom.”
Business Day Live videos will be available on demand after they air, and
will also be available via a video library on NYTimes.com.
Business Day Live will complement the popular TimesCast special reports
on NYTimes.com, which air on weekday afternoons. Hickey Freeman is the
program’s official launch sponsor.
About The New York Times Company
The New York Times Company (NYSE: NYT), a leading global, multimedia
news and information company with 2010 revenues of $2.4 billion,
includes The New York Times, the International Herald Tribune, The
Boston Globe, NYTimes.com,
BostonGlobe.com,
Boston.com,
About.com
and related properties. The Company’s core purpose is to enhance society
by creating, collecting and distributing high-quality news, information
and entertainment.
This press release can be downloaded from www.nytco.com.
Source: The New York Times Company
The New York Times Company
Linda Zebian, 212-556-7153
linda.zebian@nytimes.com
